DK Essential Managers: Thinking Creatively

George P. Boulden

sept 2002 · Distribuido por Penguin

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Thinking creatively is a key skill for any manager — whether you are finding solutions to seemingly intractable problems, generating new ideas, or thinking outside the box to bring your whole operation to a new level. Every type of business, no matter its outer appearance, can benefit from a creative approach, and barriers that people often take for granted can disappear with the right insight. This practical guide will not only show you how to think creatively, but also give you the skill set you need to inspire creativity in others, opening up new possibilities for your whole team. With key questions, exercises, and decision flow charts, Thinking Creatively will help you break your routines and unleash your creative potential. 

DK's bestselling Essential Managers books are ideal for managers at every level. These concise references demonstrate the techniques and skills that are useful in any work environment, making this series the most accessible single-subject business guides on the market.

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George P. Boulden is the owner, founder, and director of Action Learning Associates International. He has worked there since 1979. ALA International seeks to transform managers into leaders and to empower employees through innovative and interactive learning techniques. Boulden studied management at Anglia Ruskin University and took instruction from Professor Reg Evans.