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The text follows a traditional outline for a design of experiments course, beginning with an introduction to the topic, historical notes, a review of fundamental statistics concepts, and a systematic process for designing and conducting experiments. Subsequent chapters cover simple comparative experiments, variance analysis, two-factor factorial experiments, randomized complete block design, response surface methodology, designs for nonlinear models, and more. Readers gain a solid understanding of the role of experimentation in technology commercialization and product realization activities—including new product design, manufacturing process development, and process improvement—as well as many applications of designed experiments in other areas such as marketing, service operations, e-commerce, and general business operations.
