eBook 정보
Concise, accessible, and indispensible, Doing Business in 21st-Century India is the perfect primer for anyone who's long on enterprise, short on time, and eager to profit from this fascinating new market.
By now, you probably know that India has the second-fastest growing economy in the world. That the spending power of its middle class is rapidly increasing and its population is eager to acquire Western conveniences. And that new opportunities abound in its many emerging sectors. But buyer (or seller) beware -- India is not simply "the new China." Important cultural differences and other hurdles can make for a challenging business landscape for Westerners. Fortunately, longtime global sourcing and marketing expert Gunjan Bagla now delivers the vital advice you need.
Doing Business in 21st-Century India will show you how to make inroads into and thrive in this developing region:
By now, you probably know that India has the second-fastest growing economy in the world. That the spending power of its middle class is rapidly increasing and its population is eager to acquire Western conveniences. And that new opportunities abound in its many emerging sectors. But buyer (or seller) beware -- India is not simply "the new China." Important cultural differences and other hurdles can make for a challenging business landscape for Westerners. Fortunately, longtime global sourcing and marketing expert Gunjan Bagla now delivers the vital advice you need.
Doing Business in 21st-Century India will show you how to make inroads into and thrive in this developing region:
- An overview and analysis of India's most promising industries
- The Six C's of Sales and Marketing in India
- Essential tips on attracting and retaining top talent
- An overview of finance in the region that every investor will want to read
- Modern history 101--the essentials you need to know
- Insider perspective from top veteran professionals in the region
- Guidance on its often complex, laws, rules, and regulations.
저자 정보
Gunjan Bagla is the founder and principal of Amritt Ventures in Los Angeles, which advises major Western companies on doing business in India and China. Bagla has written numerous articles and speaks frequently on the topic of global sourcing and marketing.
이 eBook 평가
의견을 알려주세요.
읽기 정보
스마트폰 및 태블릿
노트북 및 컴퓨터
컴퓨터의 웹브라우저를 사용하여 Google Play에서 구매한 오디오북을 들을 수 있습니다.
eReader 및 기타 기기
Kobo eReader 등의 eBook 리더기에서 읽으려면 파일을 다운로드하여 기기로 전송해야 합니다. 지원되는 eBook 리더기로 파일을 전송하려면 고객센터에서 자세한 안내를 따르세요.
