Entrepreneurship: Ideas in Action: Edition 5
Cynthia L. Greene
Jan 2011 · Cengage Learning
5.0star
1 review
Ebook
448
Pages
About this ebook
Students today realize becoming a business owner is a career option. ENTREPRENEURSHIP: IDEAS IN ACTION 5E provides students with the knowledge needed to realistically evaluate their potential as a business owner. This text encourages students to examine all the major steps involved in starting a new business: Ownership, Strategy, Finance, and Marketing. As students complete the chapters, they develop a business plan and learn what it takes to get an entrepreneurial venture off to a good start. Market research, budgeting, selecting a business location, and financing the business are covered using real-life examples that students can relate to. Information on online research, including online business planning, is also included.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Ratings and reviews
5.0
1 review
Antwan Watson
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December 25, 2019
A willingness to learn 'what a wounderful tbing'.
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