Find Your Why: A Practical Guide for Discovering Purpose for You and Your Team

Simon Sinek · David Mead · Peter Docker

2017 ira. · Penguin UK

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Start With Why has led millions of readers to rethink everything they do, in their personal lives, their careers and their organisations.

Now Find Your Why picks up where Start With Why left off. It shows you how to apply Simon Sinek's powerful insights so that you can find more inspiration at work and in turn inspire those around you.

This hands-on, step-by-step guide will help you to find your WHY. With detailed exercises, illustrations and action steps for every stage of the process, Find Your Why can help you address many important concerns including:

-What if my WHY sounds like my competitors?
-Can I have more than one WHY?
-If my work doesn't match my WHY, what should I do?
-What if my team can't agree on our WHY?

Whether you've just started your first job, are leading a team or are CEO of your own company, the exercises in this book will help guide you on a path to long-term success and fulfilment, both for you and your colleagues.

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Simon Sinek is the bestselling author of Start with Why, Leaders Eat Last and Together is Better which have helped organizations around the world inspire their people to reach new heights. He has presented his ideas to Fortune 100 companies and small start-ups; to non-profit organizations and members of Congress; to foreign ambassadors and the highest levels of the US military, among many others. His TED talk based on Start with Why is the third most popular video of all time on TED.com, with more than 35 million views.