Based on an MBA course Provost has taught at New York University over the past ten years, Data Science for Business provides examples of real-world business problems to illustrate these principles. You’ll not only learn how to improve communication between business stakeholders and data scientists, but also how participate intelligently in your company’s data science projects. You’ll also discover how to think data-analytically, and fully appreciate how data science methods can support business decision-making.
Foster Provost is Professor and NEC Faculty Fellow at the NYU Stern School of Business, where he teaches in the MBA, Business Analytics, and Data Science programs. Former Editor-in-Chief for the journal Machine Learning, Professor Provost has co-founded several successful companies focusing on data science for marketing.
Tom Fawcett holds a Ph.D. in machine learning and has worked in industry R&D for more than two decades for companies such as GTE Laboratories, NYNEX/Verizon Labs, and HP Labs. His published work has become standard reading in data science both on methodology (evaluating data mining results) and on applications (fraud detection and spam filtering).
If you have an aptitude for mathematics and some programming skills, author Joel Grus will help you get comfortable with the math and statistics at the core of data science, and with hacking skills you need to get started as a data scientist. Today’s messy glut of data holds answers to questions no one’s even thought to ask. This book provides you with the know-how to dig those answers out.Get a crash course in PythonLearn the basics of linear algebra, statistics, and probability—and understand how and when they're used in data scienceCollect, explore, clean, munge, and manipulate dataDive into the fundamentals of machine learningImplement models such as k-nearest Neighbors, Naive Bayes, linear and logistic regression, decision trees, neural networks, and clusteringExplore recommender systems, natural language processing, network analysis, MapReduce, and databases
Written by Wes McKinney, the creator of the Python pandas project, this book is a practical, modern introduction to data science tools in Python. It’s ideal for analysts new to Python and for Python programmers new to data science and scientific computing. Data files and related material are available on GitHub.Use the IPython shell and Jupyter notebook for exploratory computingLearn basic and advanced features in NumPy (Numerical Python)Get started with data analysis tools in the pandas libraryUse flexible tools to load, clean, transform, merge, and reshape dataCreate informative visualizations with matplotlibApply the pandas groupby facility to slice, dice, and summarize datasetsAnalyze and manipulate regular and irregular time series dataLearn how to solve real-world data analysis problems with thorough, detailed examples
This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without.Understand Lean Startup, analytics fundamentals, and the data-driven mindsetLook at six sample business models and how they map to new ventures of all sizesFind the One Metric That Matters to youLearn how to draw a line in the sand, so you’ll know it’s time to move forwardApply Lean Analytics principles to large enterprises and established products