India as Global Start-up Hub: Mission with Passion

· Notion Press
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From Start-up to Ramp-up: Indian Context and Global Insights, published in July 2016,

made a well-nuanced contribution to the much talked about domain of entrepreneurship. This book, India as Global Start-up Hub: Mission with Passion, is a significantly more detailed and insightful analysis of the multiple facets of start-up entrepreneurship in an integrative framework.



The book unravels in its thirteen chapters a unique and phased discussion of Indian

contextual realities and potentialities with global perspectives relevant for India to become a global start-up hub. The book also features twelve case studies that illustrate how founders conceptualised and grew their start-up ideas into successful and sustainable businesses in India.



Through Chapter 14 reserved for the readers, the book encourages the readers to think, express and act on their own ideas, proposals and plans for reinforcing the Indian start-up ecosystem and even to turn into entrepreneurs and start-up founders themselves.

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Dr. C. Bhaktavatsala Rao holds a Ph.D. in Industrial Management and an M.Tech. in Industrial

Engineering, both from the Indian Institute of Technology Madras, Chennai, and a B.E. in Mechanical Engineering from Sri Venkateswara University, Tirupati.



Dr. C. B. Rao has over forty-three years of diversified experience in strategic and operational leadership at large, reputed companies, including global MNCs, in India. He is a prolific writer with over 130 publications in economic and business dailies and refereed journals to his credit. His management blog, Strategy Musings, at cbrao2008.blogspot.com features articles on different aspects of strategy and leadership.



LeaderCrest Academy was established by Dr. C. B. Rao to leverage his knowledge and experience, in collaboration with other experts, as a world-class institution for leadership development, competitive strategy and corporate governance that would enable business and industrial excellence.



Dr. C. B. Rao has, over the last twenty months, authored four other books, From Start-up to

Ramp-up: Indian Context and Global Insights; Technology and Competitive Strategy: Perspectives for Innovators, Differentiators and Followers; Competitive Strategy: A Contemporary Retake and Leadership for India Inc.: An Experiential Treatise, which have received critical acclaim. The four books were also published under the LeaderCrest banner with Notion Press.

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