Apie šią el. knygą
Bestselling author Michael Backman here draws upon a wealth of new examples, case studies and anecdotes to provide crucial insights into Asian business themes. This will provide a valuable guide for anybody whose business takes them into Asia and will enable readers to get to grips with Asian business and understand how Asia really works.
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Apie autorių
MICHAEL BACKMAN is an author, business analyst and columnist who specializes in Asian corporate practice. He has a reputation for hard-hitting, independent and highly detailed Asian business analysis. Singapore's Prime Minister cited him in his 1998 National Day Address as an expert on overseas Chinese and he has been described in the Australian Financial Review as "the brilliant writer on regional business strategies". He is the author of the international bestseller, Asian Eclipse: Exposing the Dark Side of Business in Asia that was named by The Economist as one of the sixteen finest general non-fiction books published for the year. He writes a regular Asian business column for the The Age newspaper in Melbourne, and has authored numerous articles for The Times of London, International Herald Tribune, Asian Wall Street Journal and Far Eastern Economic Review. He has lived and worked in Asia.
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