About this ebook
Sanford and Taylor systematically review the On Demand Business processes, people strategies, technology shifts, governance practices, and leadership vision you'll need to maximize profitability in tomorrow's business environment. They introduce powerful new techniques for balancing and measuring three key drivers of top-line growth: productivity, collaboration, and innovation.
You'll discover how to gain unprecedented flexibility by constructing your business around components, platforms, and standardized interfaces. The authors demonstrate how to expand your growth space, liberate your cost structures, and build profits–not just revenues. Drawing on the experiences of companies ranging from GE to eBay, Toyota to IBM, this book focuses on practical implementation, offering a proven, start-to-finish approach for moving from vision to results.
About the author
Linda S. Sanford is a Senior Vice President of IBM's internal On Demand Transformation and Information Technology initiatives. Ms. Sanford leads the team responsible for working across IBM to transform core business processes, create an IT infrastructure to support them, and help create a culture that recognizes the value of on demand leadership.
She formerly led IBM's Storage Systems Group and global sales force, which manages relationships with IBM's largest customers worldwide. As General Manager of IBM's S/390 Division, she guided one of the most comprehensive product transformations the computer industry has ever seen, reinventing the IBM mainframe.
One of IBM's highest-ranking women, Ms. Sanford is a member of the Women in Technology International Hall of Fame and the National Association of Engineers. She was named one of the 50 Most Influential Women in Business by Fortune magazine, one of the Top Ten Innovators in the Technology Industry by Information Week, and one of the Ten Most Influential Women in Technology by Working Woman.
Ms. Sanford serves on the Board of Directors of ITT Industries, St. John's University, Rensselaer Polytechnic Institute, the Partnership for New York City, and is chair of The Business Council of New York State, Inc.
Dave Taylor is a life-long entrepreneur who has been involved with both business and the Internet since 1980. He has founded, grown, and sold four Internet-related startups, and written 17 books, including Growing Your Business with Google, the best-selling Wicked Cool Shell Scripts, and the international best seller Creating Cool Web Sites.
As adjunct professor at the University of Colorado, Boulder, and the University of Phoenix, Taylor teaches both business and technical classes. He chaired Web Marketing 2000 and has presented at Comdex, Networld, Internet World, Macworld, and many other leading events.
© Copyright Pearson Education. All rights reserved.
