Managing Intellectual Assets in the Digital Age

Jeffrey H. Matsuura

2003 թ. հնվ · Artech House

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Written for technology professionals and business managers/owners alike, this new, easy-to-understand book provides you with a comprehensive overview of the key legal and economic issues that affect rights of access and use for intellectual property and knowledge assets, with special emphasis on computer software, Internet content, and digital media. It is the first book to address management of both traditional intellectual property and the broader set of knowledge assets in a single resource. It presents these subjects in a style appropriate for a wide range of practitioners who are not intellectual property or knowledge management specialists, and approaches the challenge of managing these assets from a multidisciplinary perspective.

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Jeffrey H. Matsuura earned his M.B.A. in Business at The Wharton School, University of Pennsylvania and his J.D. in law from the University of Virginia. Mr. Matsuura is an assistant professor and director of law & technology at the University of Dayton School of Law. He also serves as counsel at Alliance Law Group, LLC in Vienna, Virginia. He is a member of the Virginia Bar and the District of Columbia Bar who has served as counsel for several telecommunications and IT companies, including MCI, Discovery Communications, and COMSAT Corp. He is an appointed member of the National Task Force on Knowledge and Intellectual Property Management and of the Virginia State Legislatures Citizens Advisory Panel to the Joint Commission on Technology and Science. He is also the author of Security, Rights, and Liabilities in E-Commerce and A Managers Guide to the Law and Economics of Data Networks (Artech House, 2002, 2000). 050 He is also the author of Security, Rights, and Liabilities in E-Commerce and A Managers Guide to the Law and Economics of Data Networks (Artech House, 2002, 2000).