Multinationals and Cross-Cultural Management: The Transfer of Knowledge within Multinational Corporations
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Based on detailed empirical analysis of 267 companies in Germany and Japan, it considers the relative effectiveness of inter-cultural and intra-cultural knowledge transfer; identifies the factors that inhibit or facilitate successful knowledge transfer; and suggests how management processes of MNEs can be improved. It demonstrates that although cultural differences do not necessarily influence the selection and transmission of knowledge overseas, they do have a strong impact on how that knowledge is received, integrated and put into practice locally.
The book shows how knowledge is accepted differently in Europe and Asia and which factors have the strongest impact on efficient knowledge transfer. It suggests that to improve cross-cultural management MNEs should focus less on upgrading the technology that allows knowledge transfer, and more on the capabilities and beliefs of individual employees.
Autoren-Profil
Parissa Haghirian is Associate Professor of International Management at the Faculty of Liberal Arts at Sophia University in Tokyo, and adjunct professor at Temple University, Japan. Her recent publications include Innovation and Change in Japanese Management and J-Management: Fresh Perspectives on the Japanese Firm in the 21st Century.
