SUMMARY - Humanize Your Brand: How To Create Content That Connects With Your Customers By Jessica Ann
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By reading this summary, you will discover how to reveal your humanity through your marketing content.
You will also discover that :
true relationships are only born by letting your inner self speak;
quality content offers real value and conveys emotion;
to write well, you have to free yourself of your inhibitions;
self-expression and self-development are intimately linked;
you will only succeed by accepting yourself and overcoming your fears to realize your full potential.
The ever-changing mass of content makes differentiation increasingly difficult. A brand, a conventional corporate image is no longer enough. To grab the public's attention and make a connection, you need to be humane. Each of your communications will reflect your identity. Offer the client something unique: yourself!
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