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About the Original Book:
Daniel Pink writes clearly and fluidly to impress on readers what ought to be obvious by now: sales tactics that worked twenty years ago when information was scarce and buyer behavior predictable are, at best, inadequate at moving today’s informed but distracted buyer. Weaving engaging anecdotes into candid observations, Pink shows how to connect to a tough audience, pitch, clarify your offering, and survive rejection. Anyone who wants to become more effective at persuading other people will find the ideas in this book invaluable.
DISCLAIMER: This book is intended as a companion to, not a replacement for, To Sell Is Human. ZIP Reads is wholly responsible for this content and is not associated with the original author in any way.
Bestselling author Daniel H. Pink explains why everyone is a salesperson and how anyone can effectively connect to and move others in his deeply thoughtful and analytical book, To Sell is Human: The Surprising Truth About Moving Others.
This ZIP Reads summary provides key takeaways and analysis from Pink's #1 bestselling book, To Sell Is Human. This revolutionary look at sales and selling will change the way you think, work, and sell.
What does this ZIP Reads Summary Include?
About the Original Book:
Daniel Pink writes clearly and fluidly to impress on readers what ought to be obvious by now: sales tactics that worked twenty years ago when information was scarce and buyer behavior predictable are, at best, inadequate at moving today’s informed but distracted buyer. Weaving engaging anecdotes into candid observations, Pink shows how to connect to a tough audience, pitch, clarify your offering, and survive rejection. Anyone who wants to become more effective at persuading other people will find the ideas in this book invaluable.
DISCLAIMER: This book is intended as a companion to, not a replacement for, To Sell Is Human. ZIP Reads is wholly responsible for this content and is not associated with the original author in any way.
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