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Why are there so many nature metaphors - clouds, rivers, streams, viruses, and bugs - in the language of the internet? Why do we adorn our screens with exotic images of forests, waterfalls, animals and beaches? In Technobiophilia: Nature and Cyberspace, Sue Thomas interrogates the prevalence online of nature-derived metaphors and imagery and comes to a surprising conclusion. The root of this trend, she believes, lies in biophilia, defined by biologist E.O. Wilson as 'the innate attraction to life and lifelike processes'. In this wide-ranging transdisciplinary study she explores the strong thread of biophilia which runs through our online lives, a phenomenon she calls 'technobiophilia', or, the 'innate attraction to life and lifelike processes as they appear in technology'. The restorative qualities of biophilia can alleviate mental fatigue and enhance our capacity for directed attention, soothing our connected minds and easing our relationship with computers.
Technobiophilia: Nature and Cyberspace offers new insights on what is commonly known as 'work-life balance'. It explores ways to make our peace with technology-induced anxiety and achieve a 'tech-nature balance' through practical experiments designed to enhance our digital lives indoors, outdoors, and online.
The book draws on a long history of literature on nature and technology and breaks new ground as the first to link the two. Its accessible style will attract the general reader, whilst the clear definition of key terms and concepts throughout should appeal to undergraduates and postgraduates of new media and communication studies, internet studies, environmental psychology, and human-computer interaction. www.technobiophilia.com
Technobiophilia: Nature and Cyberspace offers new insights on what is commonly known as 'work-life balance'. It explores ways to make our peace with technology-induced anxiety and achieve a 'tech-nature balance' through practical experiments designed to enhance our digital lives indoors, outdoors, and online.
The book draws on a long history of literature on nature and technology and breaks new ground as the first to link the two. Its accessible style will attract the general reader, whilst the clear definition of key terms and concepts throughout should appeal to undergraduates and postgraduates of new media and communication studies, internet studies, environmental psychology, and human-computer interaction. www.technobiophilia.com
O autorze
Sue Thomas is an independent researcher and digital pioneer. In 1995 she founded the trAce Online Writing Centre, an early global online community which ran for ten years. From 2005-2013 she was Professor of New Media in the Institute of Creative Technologies at De Montfort University, UK, where she researched social media, transliteracy, transdisciplinarity and future foresight. She's currently a Visiting Fellow in The Media School at Bournemouth University, UK. Her previous books include Correspondence (1992), short-listed for the Arthur C. Clarke Award for Best Science Fiction Novel, and Hello World: travels in virtuality (2004), a travelogue/ memoir of life online. She lives in Bournemouth, Dorset, UK.
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