The Business of Dentistry

Raj Rattan · George Manolescue

Mac 2019 · QuintEssentials of Dental Practice Kitabu cha 8 · Quintessence Publishing Company Limited

Kitabu pepe

160

Kurasa

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This book explores the interface between clinical dentistry and the management of a modern dental practice. It covers a range of business areas, including the principles of financial management and the use of financial ratios and indicators in relation to practice profitability. There will be an overview of modern marketing techniques including the concept of branding.

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