The Change Book: Change the Way You Think About Change
מידע על הספר הדיגיטלי הזה
Why aren't your communication efforts working?
The book addresses common pitfalls, like waiting too long, delivering "bad" news and hitting people with the wrong kinds of information.
How many people should you involve in your new effort?
There's advice on engaging the masses and there are real stories of organizations who harnessed the power of their people.
What should you do about those who resist?
Do you have to turn all of them into supporters? Read about finding the people in your "sweet spot" and focusing on them.
How will you keep people excited and engaged?
The book offers tips for getting buy-in and maintaining momentum.
על המחבר
Trish Emerson has spent her career managing organizational change. Her passion is helping enhance the value of her clients’ most important asset—their people. Trish so loves her chosen field that she launched her own firm, Emerson Human Capital Consulting (EHC). Since 2001, EHC has provided organizations with creative solutions that bring tangible results. She resides in Alameda, California.
Mary Stewart loves to talk about change. A former Big Five change management consultant, Mary now considers herself a writer and communicator. She has found her groove helping Emerson Human Capital reach out to clients and the consulting industry. She helps craft messages to clients, maintains EHC's branding and image, and supports the communication line of business. Mary loves her work, but her true passions are raising her three children, finding and feeding two elusive cats, and spending time with her big, extended family in Oak Park, Illinois.
