The Complete Idiot's Guide to Risk Management: Get Dynamic Growth and Profitability Through Successful Risk Strategies
Annetta Cortez
Feb 2010 · Sold by Penguin
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368
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About this eBook
Manage the risk and maximize the reward!
Risk. It's what business is all about. The key to success is to anticipating and managing the risks that can impact business. The Complete Idiot's Guide® to Risk Management provides the key information necessary to manage business risk successfully.
• The basic categories of business risk • How to indentify the specific factors that affect any particular business • How to create practical risk models to plan ahead • How to lessen the impact of risk events should they happen • How to profit from strategic risk taking
Business & Investing
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About the author
Annetta Cortez is the CEO and managing director of ACT Consulting, a risk management firm. She has worked in the field for more than 20 years, after earning an MBA from the Wharton School of Business at the University of Pennsylvania. Cortez is the author Winning at Risk: Strategies to Go Beyond Basel and The Complete Idiot's Guide to Risk Management.
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