Ideas are prominent factors in order to make innovations; and finding an innovative idea is related to creative ability. This ability is especially required in the field of ecopreneurship; because it generates high-quality creative ideas that provide maximum efficiency for business.
In this study, the effect of individual creativity on ecopreneurship is discussed through the use of individual creativity scale and ecopreneurship scale that encompasses three dimensions as ecopreneur’s orientation, weak structural influences and strong structural influences. This study has especially made a broad contribution with regards to literature for ecopreneurship field.
Mr. Erhan AYDIN has totally three bacholar degrees on Business Administration, International Relations and Public Management in Turkey, Dokuz Eylul University. He is now a PhD candidate in Brunel University, London.