Dena Fishbein is the creative force behind Dena Designs, Inc., and her many products such as textiles, gifts, accessories, apparel, and greeting cards are sold in Neiman Marcus, Dillard's, Barnes & Noble, Bed, Bath & Beyond, Target, Michael's, Jo-Ann's Fabrics, and other retailers around the world. Fishbein has a monthly newspaper column with United Media. She lives in Lafayette, California.