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Why does Indian Cinema look different, sound different and is so lengthy? Why are the dialogues so long winding? Why are our costumes so gaudy and garish? Why do we have so many songs in our films? Why do our actors burst into songs and dances for no reason? Are we a society that is exactly like our Cinema? Why are films directed by Saytyajit Ray great and not so great by some other Directors. Have you ever called your spouse ‘Sajni or Sajna’ or ‘Saiyan’ or ‘Balam’ ? Perhaps no, then why does our Cinema use these words? Why does Hindi language Cinema use words or the language that no one uses in real life? Why is it that a Cinema that is almost part of life for millions of Indians and now even foreigners has been dubbed mindless and silly? How many language Cinemas does Indian Cinema comprise of ? Do people who dismiss Indian Cinema as ‘Bollywood’ even understand that 30% of our feature films at least belong to the globally termed ‘art-house cinema class’. Find all answers in the book.
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Born and brought up in New Delhi, India, Manoj Srivastava is a renowned film professional well known in the international film festival circuit. Having headed the prestigious International Film Festival of India, Goa as CEO, Entertainment Society of Goa, he now heads Jagran Film Festival and advises a dozen international film festivals. He started the Short Film Movement in India and also established Goa as a Film Destination. A trained Film Director from Film & Television Institute of India, Pune, Srivastava has won international recognition for his films, contribution to promotion of the cinematic art globally and writings on Cinema. Currently, he produces and writes for films. He has served on various international film juries.
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