Associate Professor Young-Sook Lee joined UiT The Arctic University of Norway as the Head of Department (Tourism and Northern Studies) in March 2014. Previously, she held a Senior Lecturer position at Griffith University, Australia where she served for 15 years. Originally coming from South Korea, she was educated in the UK, Australia as well as her home country South Korea. Young-Sook ́s research interests stem from her lived-experiences of different worlds of today. Researching into East Asian cultural philosophies and how they may inform tourism practices both in the industry and academia, she bridges the multidimensional contemporary worlds that we live in the 21st century. Since joining UiT The Arctic University of Norway, her research focus has expanded to Arctic tourism issues for sustainable development and operations. She serves as a member for Global Panel of Tourism Experts for UNWTO.
Nina K. Prebensen is a Professor at Buskerud and Vestfold University College and at UiT The Arctic University of Norway. She has published papers in various tourism journals. Her research focuses particularly on the tourist decision and experience processes, where co-creation of value for hosts and guests are in focus. Her teaching experiences include marketing, tourism marketing and management, service quality and branding strategies. Prebensen has been part of 25 business boards, and has a long history in co-operating with the tourism industry.