The Balanced Scorecard: Translating Strategy into Action
Aug 1996 · Harvard Business Review Press
3.9star
15 reviews
Ebook
322
Pages
About this ebook
The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.
Ratings and reviews
3.9
15 reviews
Nicholas Kapantais
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April 25, 2014
An absolutely must read book on which more contemporary bibliography should be searched as well.
THE LORD
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October 7, 2018
DOUBLE JEOPARDY
About the author
Robert S. Kaplan is the Marvin Bower Professor of Leadership Development at Harvard Business School and chairman of the Balanced Scorecard Collaborative. David P. Norton is founder and president of the Balanced Scorecard Collaborative.
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