Everyone's An Artist (or At Least They Should Be): How Creativity Gives You the Edge in Everything You Do
About this ebook
Clearly, succeeding in business is an art form. We’ve informally labelled activities and pursuits as “the art of management,” “the art of marketing” or even “the art of doing more with less,” but we’ve rarely made the direct connection between the two worlds.
With a rapidly changing digital economy, new and emerging technologies, increased clutter and a drastically altered media landscape, successful companies are those that are original, creative and innovative. Defining business as art is now a credible school of thought, and the lessons are far more practical than philosophical. Everyone’s an Artist shows how and why the most successful executives and entrepreneurs think like artists.
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About the author
RON TITE was trained at Second City and has been a comedian, speaker, host and award-winning advertising writer and executive creative director. He has also written for a number of television series. Named one of the Top 10 Creative Canadians by Marketing magazine, Ron is the president of The Tite Group, a content marketing agency based in Toronto. Ron speaks at over forty events every year and hosts The Art Of conferences across Canada.SCOTT KAVANAGH and CHRISTOPHER NOVAIS are co-founders of The Art Of, a leading media, training and events company focused on providing business professionals with the tools, techniques and knowledge needed to succeed in today’s changing marketplace. Its national conferences, magazine and online content are expertly curated to bring together insights from the world’s most prominent business leaders, internationally renowned speakers and bestselling authors, including Jack Welch, Malcolm Gladwell, General Colin Powell, Seth Godin and Arianna Huffington.
RON TITE was trained at Second City and has been a comedian, speaker, host and award-winning advertising writer and executive creative director. He has also written for a number of television series. Named one of the Top 10 Creative Canadians by Marketing magazine, Ron is the president of The Tite Group, a content marketing agency based in Toronto. Ron speaks at over forty events every year and hosts The Art Of conferences across Canada.SCOTT KAVANAGH and CHRISTOPHER NOVAIS are co-founders of The Art Of.The Art Of is a leading media, training and events company focused on providing business professionals with the tools, techniques and knowledge needed to succeed in today’s changing marketplace. Its national conferences, magazine and online content are expertly curated to bring together insights from the world’s most prominent business leaders, internationally renowned speakers and bestselling authors, including Jack Welch, Malcolm Gladwell, General Colin Powell, Seth Godin and Arianna Huffington.
