This book aims to teach people about SEO using one of Google's free tools: Google Webmaster Tools. Whether you are planning to work on your own website or hire someone to help, this book will introduce you to the concepts behind search engine optimization to grow your online presence and your business.
About the author
David Zimmerman has been doing search engine optimization for many years- with large, international companies and with small, local businesses, too. He believes that SEO is the perfect combination of his skills as a writer and a web developer, which started with his parents: one of whom was an art teacher and the other a computer engineer.