China Business 2.0: Analyze the Economy, Understand the Society, and Manage Effectively

Henk R. Randau · Olga Medinskaya

Nov 2014 · Springer

About this ebook

China is entering a new stage of economic and societal development, called China 2.0, a new era that is characterized by China’s diminishing low-cost advantage and increased local competition. Succeeding in the China 2.0 era will require western managers to reposition their businesses. Inspired by their extensive experience in doing business in China, the authors present more than 40 key issues in a compact format suitable for time-constrained executives. The book covers the overall effects on the economy, highlights future challenges, gives first-hand advice on how to manage a business in China, and helps the reader to understand the Chinese culture. China Business 2.0 also contains valuable insight sections in which top executives and consultants share their on-the-ground experiences in China. In addition, it features numerous practical tips that will help managers to be effective in China.

About the author

Dr. Henk R. Randau has held various management positions such as General Manager and Chief Financial Officer, in subsidiaries of large multinational industrial companies. He lived and worked in Mainland China for several years. Dr. Randau studied business administration in Germany and the United States. He received his Ph.D. in economics from the Wissenschaftliche Hochschule fuer Unternehmensfuehrung (WHU), Germany and published papers in well-known business journals. He is also a business founder and supports entrepreneurs as a business angel.

Olga Medinskaya is a culture specialist who lived and worked for several years in Suzhou, China. She is the founder of an organization specializing in cultural training and experiences. Mrs. Medinskaya has been educated as an economist at the University of Mainz, Germany, where she earned her master’s degree and at the University of Rostov, Russia, where she earned her bachelor’s degree.