This book provides the reader with theoretical and practical insights on city branding and will appeal to scholars and students in urban studies, geography, tourism, management and economics.
Waldemar Cudny specializes in urban and tourism geography. He is a graduate of the Department of Geography at the University of Łódź, Poland. Currently he holds a position of Associate Professor at the Jan Kochanowski University (JKU) in Kielce, Poland.