User, Customer, or Multiple Actors Experience: Whose experience matters in multi-actor networks?

Ebook
85
Pages
Eligible

About this ebook

This book proposes a question for a topic that is so emphasized nowadays: the User Experience. The objective, however, is to bring other perspectives on the experience not only of users but also of the multiple actors that constitute multiple networks.


The book is an invitation to deepen reflection on this vast subject. We hope to help readers better understand the movement of creation and expansion of new multi-actor networks and some of the possible ways for people and organizations to position themselves in the face of these new and growing sets of relationships.


About the author

Ronald Gortz has over 30 years of experience in the dialogue between users and systems development teams, in the development, management of the development of business administration and automation systems (telecommunications, commerce, medical coops, health insurance, group medicine, occupational medicine, and clinical medical labs), in the distribution and implementation of the created solutions, and the consulting processes and operational finances.

He holds a bachelor’s degree in Mathematics, a license in Sciences, a bachelor’s degree in Theology, technical accounting level, and a Master’s degree (MSc) in Business Administration and Leadership, in addition to several technical courses in the areas of computing and leadership.

More information about the author and contact at: https://books.ronaldgortz.com/

Manuela Gortz Bonaldo has a bachelor’s degree in Design (UTFPR), a Master's (MSc) and a Ph.D. in Technology and Society (UTFPR). She has over 10 years of experience as a designer, creating several graphic and digital projects, from the briefing to the final approval. She also worked in digital marketing project management and creative team management.

Since 2016 she has been working with interdisciplinary projects and research in the fields of Emotional Design, Service Design, User Experience, Sharing Economy, Actor-Network Theory, among others. She has several papers published in national and international congresses and journals, disseminating the results of already conducted research.

More information about the author and contact at: https://manuelagortz.com/

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