About this ebook
It is being said by wiser ones that beginning your business resembles planting a sapling. At first, you need to contribute your time and cash. At that point, you should deal with it and show restraint without anticipating anything consequently. In any case, when your Start-up grows, it makes all the persistence and difficult work advantageous. Be that as it may, similar to saplings, many Start-ups fail to develop—and many stop showing sign of growth after one or two years. While there are numerous elements prompting the failure of a Start-up, one of the primary reasons for their success is passion of the founder/co founder who are the master navigator of the ship of a new business. This book is an effort to acknowledge the effort of these navigators.
About the author
Dr. Sapna Rakesh is a decorated academician for her academic excellence and had been associated with various institutions as Faculty and Director As an accomplished educationist she has turned around campuses and has given new dimensions to education. Dr. Sapna has an unparalleled record of giving consistent growth to the institutes she has headed in all spheres. She is an expert in institutionalizing pedagogy innovation and bringing about changes in all aspects of education which affect faculty and students. At present, she is associated with IMS Ghaziabad (University Courses Campus) as Director, heading Management, IT, Journalism, Biotechnology and Microbiology courses with a strength of over 2000 students. Dr. Sapna Rakesh has several papers to her credit as relevant research is her forte. She is Editor- In Chief of International Journal of Business Research and Excellence (IJBRE) and guest editor of several national and international publications.
Dr. Geeti Sharma is dynamic result-oriented professional with more than 15 years of experience in Teaching, Administration, Student Management and Research. She is an IIFT Certified Professional and Subject Matter Expert in Economics. She is Area Chairperson of Management and facilitates students by using interactive discussions through case studies, newspaper articles, research papers and helping in learning & applying new concepts. An accomplished researcher with many papers to her credit in International and National Conferences including IIMs & IITs and publication in InderScience Journals. She is instrumental in overseeing the development & implementation of long-range plans for curriculum, instructional evaluation, and improvement through revision of curriculum guides & courses of study. She has a keen interest in developing the young generation and promotes them to come up with innovative ideas and implementation.
Dr. Indrani Bhattacharjee is an ace academician with over 17 years of work experience in the Education sector with strong mentoring skills to develop an entrepreneur educational framework to foster entrepreneurial mindset among the students. She is an alumnus of Utkal University, Odisha and Indian Institute of Management, Indore. Holding an MBA degree and PhD in Management, she is an expert in adapting new and innovative methods of teaching in the area of Finance & Entrepreneurship. Currently, she is working as an Associate Professor with an aim to create an interactive environment to counsel and guide the “would-be entrepreneurs” in an environment that lacks an appropriate entrepreneur support structure
Dr. Nidhi Sivastava is an entrepreneurship enthusiast who is also an academician and trainer in the area of Entrepreneurship and Finance. An alumnus of IIM Indore and University of Lucknow, she is a certified Resource Person for Entrepreneurship Education by the Department of Science and Technology. Extensively involved in research, she has published with National and International Journals and is included as a member of the editorial and reviewer board of a few National and International Journals. With nearly 20 years of academic exposure, she strives for excellence and providing quality education. At present, she is an Associate Professor, Department of Management, IMS Ghaziabad (University Courses Campus).
