About this ebook
About the author
Professor Dr. Marco A. Gardini ist Professor für Service Management and Marketing an der International University of Applied Sciences Bonn-Bad Honnef und Partner der EWEDO-Unternehmensberatung in Dortmund.
Professor Dr. H. Dieter Dahlhoff ist Professor für Internationales Management an der Fachhochschule Gelsenkirchen und war als Managementberater u.a. Global Head Corporate Communications und Corporate Center Consultant des Vorstandssprechers der Deutschen Bank AG.
Professor Dr. H. Dieter Dahlhoff ist Professor für Internationales Management an der Fachhochschule Gelsenkirchen und war als Managementberater u.a. Global Head Corporate Communications und Corporate Center Consultant des Vorstandssprechers der Deutschen Bank AG.
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