Content Everywhere: Strategy and Structure For Future-Ready Content

Rosenfeld Media
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Care about content? Better copy isn't enough. As devices and channels multiply—and as users expect to relate, share, and shift information quickly—we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
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Additional Information

Publisher
Rosenfeld Media
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Published on
Dec 12, 2012
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Pages
240
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ISBN
9781933820903
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Language
English
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Genres
Computers / Web / Content Management Systems
Computers / Web / User-Generated Content
Reference / Writing Skills
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Content Protection
This content is DRM free.
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Read Aloud
Available on Android devices
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