Wonder Leads: Remarkable lead generation for positive small businesses

· Jolly Funnel Books
Ebook
254
Pages
Eligible

About this ebook

Cold calling is a rubbish form of business development. Like most traditional methods of lead generation, it does your business more harm than good.Not only are they regularly miserable activities to engage in, but they are proven to be ineffective, the vast majority of the time. They drain your money, time and resources. Worst of all, they often undermine the very value you want to communicate.

There is a better way to generate qualified B2B leads. A method that is nearly twenty times more effective than cold calling yet costs little but time and application. An approach that not only gets results but leaves prospects with a lasting, positive impression of you and your business. Entrepreneur and B2B marketing expert, Dave Holloway can show you how.

Wonder Leads is a revolutionary B2B lead generation framework that helps small business owners and business development professionals to start incredible sales conversations. In this easy-to-follow and practical guide, Holloway walks you through the six pillars of his positive methodology. From identifying your ideal prospects to shaping the perfect approach, you’ll learn how to generate incredible leads without sacrificing your integrity.

If you have a business that adds positive value to the world, then people deserve to learn about it in the most positive way possible. Wonder Leads will teach you how.

About the author

Dave Holloway is a graduate of the University of Wolverhampton, where he achieved a First Class Honours degree in Graphic Communication. Since 2007, together with his wife, Natalie, Dave has run the award-winning brand communications agency, BML Creative. He has worked with global B2B companies including Linde plc, Kantar Group and Croda International plc, as well as leading institutions such as the NHS, The Royal British Legion and the University of London. His expertise in brand strategy and design has helped numerous businesses to grow exponentially.

Dave is a firm believer in social responsibility, and helped to set up Prints for Charity (printsforcharity.shop) – a website which has raised thousands of pounds for local charities through the sale of artwork created by the BML team.

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