TRU

Name: TRU
Availability: InStock
Rating: 3.9166667461395264 (8368 reviews)
Author: TRU Finance

TRU Finance

3.9

8.37K reviews

1M+

Downloads

Everyone

About this app

TRU: Redefine Financial Freedom

TRU is your ultimate financial partner, designed to put flexibility and control at your fingertips.

With TRU, you can customize your financial experience, whether it’s planning your payments, managing purchases, or exploring exciting deals—all while enjoying a seamless and secure app.

TRU FLEX: CHOOSE YOUR ZERO
The game-changing feature enables you to choose how to pay.
Whether you prefer zero down payment, zero interest, or zero fees, TRU Flex empowers you to create a payment plan perfectly aligned with your needs.

SHOP FROM EGYPT’S TOP MERCHANTS
Access a diverse network of trusted merchants across Egypt. Whether you’re shopping for everyday essentials or high-value items, TRU connects you to the best deals and experiences.

EFFORTLESS SCAN AND PAY
Simplify your checkout process with TRU’s easy scan-and-pay feature.
Complete your transactions quickly and securely with just a few taps.

DAILY EXCLUSIVE OFFERS
Save more every day with new deals and promotions tailored for you.

Manage your finances the right way.. It’s not right unless it’s TRU!

Download TRU now

Under supervision and regulation of FRA
Consumer Finance License Number 36, year 2022

Updated on

Feb 24, 2026

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.

No data shared with third parties

Learn more about how developers declare sharing

This app may collect these data types

Location, Personal info and 7 others

Data is encrypted in transit

You can request that data be deleted

Ratings and reviews

4.0

8.3K reviews

Nour Moez

October 20, 2025

Terrible app with critical flaws. My lengthy application was rejected without any reason, showing zero transparency. The mandatory 90-day wait period to reapply is excessive. Worst of all, there is no clear way to delete your account or personal data, which is an unacceptable privacy failure. Cannot recommend until these core issues—broken application process and missing data deletion—are fixed.

3 people found this review helpful

TRU Finance

November 4, 2025

Hello Nour, We’re sorry to hear about the issue you faced. Our goal is always to improve your experience with us. Please send us your phone number and details via the following email so we can respond to all your inquiries: hello@trufinance.app

Marina yousry sanad

September 25, 2025

Awful app.. after filling all the needed information it rejected the application without even providing a reason. So you're rejecting the applications randomly or what? Also to reapply again you need to wait 90 days..seriously? I don't recommend this app. you will find better alternatives.

5 people found this review helpful

TRU Finance

November 4, 2025

Hi Marina, We’re sorry for the situation you experienced. Please send us your phone number and all details via the following email, and our support team will contact you to assist and answer all your inquiries: hello@trufinance.app

ahmed ibrahim

February 15, 2026

not useful at all ..applied & rejected without telling me the reason so deleted again... what a waste of time unfortunately

TRU Finance

February 16, 2026

Hi Ahmed, We sincerely apologize for the inconvenience you experienced while using the application. Please send us your phone number along with the details of your inquiry to the following email address: hello@trufinance.app, and we will respond to you as soon as possible.