玩轉微信:商業分析+運營推廣+營銷技巧+實戰案例

· 清華 Book 421 · 崧燁文化(崧博)
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342
Pages

About this ebook

一個行業,怎樣運用微信營銷進行產業分析、商機挖掘?一家公司,又如何運用微信進行營銷推廣、品牌傳播? 海天電商金融研究中心編著的《玩轉微信(商業分析+運營推廣+營銷技巧+實戰案例雙色印刷)》全面介紹了微信功能、微信引流、營銷技巧、公眾平台使用技巧、內容編輯、經營策略、營銷模式、盈利途徑、隱患預防以及對各行各業的前景展望,特別是對旅遊業餐飲服務業、生活休閒業、娛樂業、互聯網行業、電商行業等影響力大的領域進行剖析,幫助讀者了解如何才能更好地進行微信營銷。 書中透過9個行業應用挖掘+10章專題內容詳解+20多個營銷案例+130多個圖解展示+400多張圖片,深度剖析微信營銷的商業分析、運營推廣、營銷技巧和實戰案例,讓您一書在手,輕鬆掌握微信公眾營銷。

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