About this ebook
The fundamental stages behind every product
This book is a practical and accessible guide to understanding and applying the concept of product lifecycle, providing you with the essential information and saving time.
In 50 minutes you will be able to:
• Understand the theory of the product lifecycle and the features of each of the four phases: launch, growth, maturity and decline
• Learn how to make the right decisions according to the lifecycle phases of your product and how to react during the decline phase
• Identify how you can use the product lifecycle to tailor your marketing strategies and constantly innovate and improve your product in order to prolong its growth phase
ABOUT 50MINUTES.COM | Management & Marketing
50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
This book is a practical and accessible guide to understanding and applying the concept of product lifecycle, providing you with the essential information and saving time.
In 50 minutes you will be able to:
• Understand the theory of the product lifecycle and the features of each of the four phases: launch, growth, maturity and decline
• Learn how to make the right decisions according to the lifecycle phases of your product and how to react during the decline phase
• Identify how you can use the product lifecycle to tailor your marketing strategies and constantly innovate and improve your product in order to prolong its growth phase
ABOUT 50MINUTES.COM | Management & Marketing
50MINUTES.COM provides the tools to quickly understand the main theories and concepts that shape the economic world of today. Our publications are easy to use and they will save you time. They provide elements of theory and case studies, making them excellent guides to understand key concepts in just a few minutes. In fact, they are the starting point to take action and push your business to the next level.
Ratings and reviews
5.0
1 review
Rate this ebook
Tell us what you think.
Reading information
Smartphones and tablets
Install the Google Play Books app for Android and iPad/iPhone. It syncs automatically with your account and allows you to read online or offline wherever you are.
Laptops and computers
You can listen to audiobooks purchased on Google Play using your computer's web browser.
eReaders and other devices
To read on e-ink devices like Kobo eReaders, you'll need to download a file and transfer it to your device. Follow the detailed Help Center instructions to transfer the files to supported eReaders.
