A Carrot A Day

Adrian Gostick · Chester Elton

sept 2004 · Gibbs Smith

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Great managers praise effort and reward results. It’s true, and nobody knows it better than the best-selling authors of Managing with Carrots and The 24-Carrot Manager, Adrian Gostick and Chester Elton. Now from these award-winning authors comes a one-a-day manager’s handbook on motivating employees through praise and recognition. A Carrot A Day can keep you away from recognition pitfalls and help you develop employees who are more focused, more committed, and more engaged in your noble cause. Read just one a day and you will become a better leaders – a manager who is able to tap the power of recognition to build a stronger workplace where employees focus on company goals, spot new opportunities faster, and have longer employment life spans (translation: lower turnover).

Adrian Gostick is co-author of the bestselling The Integrity Advantage. An award-winning business author, Adrian also co-wrote the critically acclaimed business book The 24-Carrot Manager, called a “must read for modern-day managers” by Larry King. He has written for USA Today Magazine, Investor’s Business Daily and other national publications, and has been featured on CNBC, MSNBC and NPR. Adrian is director of corporate communication with the O.C. Tanner Company. Adrian has a master’s degree in strategic communication and leadership from Seton Hall, and is a guest lecturer on ethics at that university.

Chester Elton is co-author of the best-selling books Managing with Carrots and The 24-Carrot Manager. As a motivation expert, Chester has been interviewed by The Wall Street Journal and has been a guest on CNN, Bloomberg Television and on National Public Radio. A sought-after speaker and recognition consultant, Chester is VP of performance recognition with the O.C. Tanner Recognition Company. He has been a featured speaker at the HR Southwest, Incentive Magazine Forums, New York City Premium and Incentive Show, and Chicago Motivation Show.

For more information, please visit the www.carrot books.com.

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Adrian Gostick is co-author of the best-selling books The Integrity Advantage, The 24-Carrot Manager (called "a must read for modern-day managers" by Larry King), and Managing with Carrots. He has written for USA Today Magazine and Investor's Business Daily, among others, and has been featured on CNBC, MSNBC and NPR. Adrian is director of corporate communication at the O.C. Tanner Company, and has a master's degree in strategic communication and leadership from Seton Hall University, where he is also a guest lecturer.

Chester Elton is co-author of the best-selling books Managing with Carrots and The 24-Carrot Manager. As a motivation expert, Chester has been interviewed by the Wall Street Journal and has been a guest on CNN, Bloomberg Television and on National Public Radio. A sought-after speaker and recognition consultant, Chester is VP of performance recognition with the O.C. Tanner Recognition Company. He has been a featured speaker at the HR Southwest, Incentive Magazine Forums, New York City Premium and Incentive Show, and Chicago Motivation Show. More information is available at carrotbooks.com.