Amaze Every Customer Every Time: 52 Tools for Delivering the Most Amazing Customer Service on the Planet

Shep Hyken‏

آذر ۲۰۱۳ · Greenleaf Book Group

درباره این ای-کتاب

You must deliver an amazing customer experience. Why? It is the competitive edge of new-era business—in any market and any economy.

Renowned customer experience expert Shep Hyken explains how consistently amazing customers through stellar service can elevate your company from good to great. All transformations require a role model, and Shep has found the perfect role model to inspire your team: Ace Hardware. Ace was named as one of the top ten customer service brands in America by Businessweek and ranked highest in its industry for customer satisfaction. Through revealing stories from Ace’s over-the-top work with customers, Shep explores the five tactical areas of customer amazement: leadership, culture, one-on-one, competitive edge, and community.

Delivering amazing service requires everyone in your organization to step up and be a leader. It doesn’t take a title. It takes the right set of tools and principles. To help you empower employees at all levels, Shep brings the content to a deeply practical level. His 52 Amazement Tools—like “Ask the extra question” and “Focus on the customer, not the money”—are simple, clear, useful for almost anybody, and supported with compelling research and stories.

Between these covers, you will find the tools and tactics you need to transform your company into a seriously customer-focused operation that will amaze every customer every time.

درباره نویسنده

Shep Hyken, customer service and experience expert, is the founder and Chief Amazement Officer at Shepard Presentations, where he helps companies build loyal relationships with their customers and employees. His clients range from companies with fewer than fifty employees to corporate giants, such as AT&T, American Express, General Motors, IBM, Kraft, Marriott, Toyota, Verizon, and many more.

Shep is a New York Times and Wall Street Journal bestselling author of Moments of Magic, The Loyal Customer, The Cult of the Customer and The Amazement Revolution. His articles have appeared in hundreds of publications.

A prolific, award-winning speaker known for his content-rich, entertaining, and high-energy presentations, Shep has been inducted into the National Speakers Association’s Hall of Fame for lifetime achievement.

Learn more about Shep at www.Hyken.com.

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