Big Vision, Small Business: 4 Keys to Success without Growing Big

Jamie S. Walters

Oct 2002 · Berrett-Koehler Publishers

About this eBook

While most of the business world worships size and constant growth, Big Vision, Small Business celebrates the art—and power—of small. Based on interviews with more than seventy small-business owners and on her own experiences as a successful small-business entrepreneur, Jamie Walters shows how a business can stay small and remain vital, healthy, and rewarding. If you long to run a successful, socially conscious enterprise as one element of a fulfilling personal life, Big Vision, Small Business shows you how. Covering growth options and small-enterprise advantages, inspired visioning, communication, and right-relationship, mindset issues and expectation management, and wisdom and mastery practices, Big Vision, Small Business is a must-read for every entrepreneur and futurist. Walters defines for keys essential to creating a small business with a big vision: • Creating alternatives to the dominant definition of "growth • Learning the art of visioning big • Creating "right relationships" with employees, customers, and others • Overcoming the common stumbling blocks, such as money, risk, competition, and success.

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About the author

Jamie S. Walters is founder of Ivy Sea, Inc., a "small size, big impact" organizational consulting firm. The firm's award-winning public service website, Ivy Sea Online, (www.ivysea.com) has been recognized by Harvard Business School, About.com, Entrepreneur's Edge, The CEO Refresher, Edu-Leadership, and others as one of the best Internet sites for small-enterprise owners, entrepreneurs, and organizational leaders.