Entrepreneurial Leadership: The Art of Launching New Ventures, Inspiring Others, and Running Stuff
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Many leaders see their roles as presidents/managers, with a primary focus on keeping results consistent with past performance and on budget. These kinds of leaders make important contributions but rarely leave a mark on the businesses they serve.
For those wanting to make a lasting impact, new skills are required. Joel Peterson calls these higher-level leaders âentrepreneurial leaders,â and they create durable enterprises that deliver on their promise.
After three careers and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel Peterson is often sought as a mentor and coach by leaders and aspiring leaders. He has worked with all types of leaders and considers the entrepreneurial leader to be the highest level of influence.
In Entrepreneurial Leadership, Peterson lays out a path to achieving this summit with a series of leadership maps organized around the four essential basecamps:
- Establishing Trust
- Creating a Sense of Mission
- Building a Cohesive Team
- Executing and Delivering Results
These core philosophies, while easy to summarize, can be extremely difficult to implement.
This book of maps and mindsets is aimed at those who hope to lead others, help them achieve their best, break new barriers, change the status quo, create a legacy, develop a brand, and enjoy a life-altering experience.
Let Entrepreneurial Leadership guide you on your journey.
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Joel Peterson is the chairman of JetBlue Airways and the founding partner of Peterson Partners, a Salt Lake City-based investment management firm. Joel is on the faculty at the Graduate School of Business at Stanford University and has been since 1992. After three careers, four decades of marriage and seven kids, and demanding roles as CFO, CEO, chairman, lead director, adjunct professor, founder, author, entrepreneur and investor, Joel is often sought as a mentor and coach by leaders and aspiring leaders.
