How to Get to the Top: Business Lessons Learned at the Dinner Table

Jeffrey J. Fox

jun 2007. · Prodaje Hachette Books

O ovoj e-knjizi

The bestselling author of How to Become CEO returns with a pithy, smart, and useful collection of wisdom learned by business leaders at their own family dinners.

Do you want to get to the top? Do you want to know how to rise above the crowd and become a leader in your field? Then this is the book for you. In How to Get to the Top, bestselling author Jeffrey J. Fox combines his own experience as an extremely successful entrepreneur with lessons learned at the family dinner table by business leaders such as Howard Schultz, CEO of Starbucks; Tom Chappell, founder of Tom's of Maine; Leslie Blodgett, CEO of Bare Escentuals; and George Steinbrenner, principal owner of the New York Yankees. The essential guide on how to get to the top--and stay there--this compelling book contains hard-hitting advice on independence and self-reliance, management dynamics, and problem solving, including:

• You can't unsour the milk.
• Speak sweetly: You may have to eat your words.
• Tip as if you were the tippee.
• Act like you own the place.
• You have to know the rules to break them.
• Never be late.
• Always compliment the chef . . . especially at home.
• Teach your girls to whistle.
• Spend the company's money as you would your own.
• Don't teach the quarterback to catch.

O autoru

JEFFREY J. FOX is the founder of Fox & Co., Inc., a premier marketing consulting company, serving over sixty companies in sixty industries. Prior to starting Fox & Co., Mr. Fox. was VP of Marketing and Corporate VP of Loctite Corporation. He was also director of marketing for the wine division of Pillsbury, and held various senior marketing posts at Heublein, Inc, including Director of New Products. Fox is the winner of Sales and Marketing Management magazine's Outstanding Marketer Award; and the National Industrial Distributors Award as the Nation's Best Industrial Marketer. He is the subject of a Harvard Business School case study that is rated one of the top 100 case studies, and is thought to be the most widely taught marketing case in the world. Fox has been a guest lecturer at The Harvard Business School (from which he has an MBA), The Amos Tuck School, The Conference Board, and numerous other organizations. He has been featured in the Wall Street Journal, Business Marketing, and numerous other publications, and he is a member of the Board of Trustees at Trinity College in Hartford, Connecticut. He works in Avon, CT, and lives in New Hampshire.