Profit from Mobile Social Media Revolution: Learn How to Engage Social Media and Triple Your Profits
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Learn how to Engage Social Media and Triple Your Profits By 2016, Mobile Social Media will be worth about $150 billion, Social Media + Mobile Marketing Creates Market Opportunities Cloud computing technology, mobile devices and social networking will merge to become an even more powerful force that will grow into the biggest commercial platform for many years to come. Many corporations have started embracing mobile marketing and social media to help them to connect to customers and increase their business profits. This book explores different options for using mobile social media for business development ranging from business to consumer, consumer to consumer and business to business conversation models. It shows you the many social media tools and platforms you can use in your social media marketing strategy. It answers key question in each type of social media marketing strategy to help you plan and execute a successful social media marketing campaign. In this book, you will discover - How companies are leveraging on smartphones and tablets to tap their social network power. - Types of social media marketing tools and their usage - How to integrate various mobile and social networking tools into your marketing plans - How the Chinese mobile social landscape works and strategies to engage the Chinese consumer.
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Bloggen -- der moderne Weg zum Reichtum „Geteiltes Wissen ist gewonnenes Wissen. Wissen, das ihr gewonnen habt, gehört immer euch." Eine Geschäftsperson lebt von Aufträgen und bemüht sich um die Gewährleistung der Kundenzufriedenheit. Indem er seine Erfahrung an seine Mitarbeiter weitergibt, vergrößert er sein Kundenpotential und erweitert sein Geschäft. Diese Philosophie gilt auch für das Online-Marketing. Tatsächlich ist es sogar einfacher, Wissen über das Internet zu teilen, da die Kommunikation über das Internet schnell und bequem ist. Wissen hat mit Können zu tun. Das in diesem Buch vermittelte Know-how soll euch dabei helfen, online erfolgreich zu sein und euch eure goldene Nase zu verdienen. Vor allem die Jüngeren unter euch sollten Finanz-Management erlernen, um in dieser Zeit der weltweiten Finanzkrisen den Kopf über Wasser zu behalten. So macht beispielsweise die jüngste Rezession den Bedarf an einem Internet-Marketing-Instrument deutlich, welches jeder Unternehmer, insbesondere in der Startphase, benutzen kann, um sein/ihr Geschäft zu entwickeln oder sich Marketing-Know-how anzueignen. Stattet euch mit Internet-Marketing- und Blogging-Techniken aus. Diese werden euch in der Zukunft nützlich sein, unabhängig davon, ob ihr euer Geld online verdient oder an Werktagen von 8 bis 5 arbeitet. Dieses Buch liefert euch die aktuellsten Tipps sowie eine Anleitung zum Internet-Marketing und Bloggen mit der Unterstützung eines sozialen Netzwerk-Marketings. Die einfachen Schritt-für-Schritt-Techniken bieten Einsicht darin, wie Marketing, Business-Blogging, Suchmaschinen-Marketing und Suchmaschinen-Optimierung zur Maximierung des durch das Internet gebotenen Potentials zusammenwirken, um tonnenweise Geld zu machen. Viele der Dinge, die für das tägliche Leben sowie das Leben im Allgemeinen wichtig sind, werden in der Schule nicht vermittelt. Eines davon ist ‚Wie wird man reich?'. Wenn ihr für jemand anderen arbeitet, legt diese Person euer Gehalt fest. Ein Teil dieses Gehalts wird zur Zahlung der jährlich fälligen Steuern verwendet werden müssen, ein weiterer, um die Miete zu bezahlen, noch einer für eure Mobilität, und dazu kommen dann noch die täglichen Ausgaben. Am Ende wird kaum mehr übrig bleiben als das, was ihr braucht, um euer Essen für den Monat zu bezahlen. „Unternehmer dagegen denken für sich selbst. Sie lernen ihre Arbeitskraft und Ressourcen zu maximieren, während sie andere beaufsichtigen, mit deren Arbeit sie Geld verdienen, und sonnen sich im Licht der so erzielten Gewinne. Sie arbeiten, um Vermögen anzuhäufen, nicht einfach nur, um ein Einkommen zu erzielen."
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Published on
Jan 3, 2013
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Business & Economics / E-Commerce / Internet Marketing
Business & Economics / International / Marketing
Business & Economics / New Business Enterprises
Computers / Web / Social Media
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This content is DRM free.
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As the Internet grows and continues to become an increasingly integral part of our lives, so does the opportunity to make money in this arena. Online spending reached nearly $80 billion not long ago and increased to approximately $103 billion within a year. An estimated 136 million people shopped online in recent months. These figures suggest that an online business is a worthwhile, lucrative investment. There is no reason to forgo this opportunity, particularly as this book will show you how to start an Internet-based business for less than one thousand dollars.

Many people choose to start an online business because they desire a more flexible schedule, hate commuting, and want the ability to work from anywhere. 199 Internet Based Businesses You Can Start with Less than One Thousand Dollars will provide you with a roadmap to success by detailing how other Internet businesses have found success. In addition, you will learn how to evaluate your levels or risk, how to promote your business, how to conduct research, how to find a target market, how to select a Web hosting service, how to attract and keep customers, and how to take advantage of tools like Amazon, Yahoo!, CafePress, and PayPal.

In this book, you will be provided with a list of 199 businesses based on the top concepts, which focus on such things as apartment location, art supplies, beauty products, books, coupons, dining guides, e-zines, graphic design, market research, online modeling agencies, photography, tutoring, and Web design. This book will help you identify the online business that is right for you.

Whether you are aiming to sell consumer products, professional services, your own expertise, or even your artwork, 199 Internet Based Business You Can Start with Less than One Thousand Dollars will show you how to create a successful online business surrounding that concept. This book is filled with tips and tricks from people who have made millions online; we have included these secrets in hopes that you will become successful, too.

Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.
Front cover

“Too many people are running around nowadays calling themselves ‘social media experts.’ Simon doesn't call himself that. His clients do. And they're right. I'll read anything this man writes.”

–Peter Shankman

Back cover

Social Location Marketing

Breakthrough social location marketing techniques for promoting
your service, product, or venue!

Social Location Marketing offers powerful new ways to promote practically any product, service, or venue. Now, pioneering expert Simon Salt shows exactly how to make the most of it! Salt introduces Foursquare, Gowalla, Yelp, and other apps, helping you choose your best options, and build cost-effective marketing programs that work. Through real examples, you’ll learn how to reach your key audiences and segments…craft and execute winning strategies on realistic budgets…measure activity and calculate ROI…avoid costly mistakes…and much more! Whatever your goal, role, or industry, this book will help you find new customers where they are, strengthen loyalty and retention, and supercharge profits!

You’ll Learn How To:

• Understand how social location marketing works and what it can (and can’t) do for your business

• Learn the surprising realities about who uses social location software

• Know your customers and their motivations–and build marketing plans around them

• Develop communities of customer advocates who’ll work on your behalf

• Use games, competitions, time-limited offers, and other innovative approaches

• Successfully reach teens, tweens, women, or men

• Discover proven approaches for fashion, retail, hospitality, and restaurants

• Effectively handle criticism, and transform negatives into positives

• Preview brand-new social location tools, including Google Hotpot

• Understand the privacy issues associated with social location marketing

SIMON SALT is a key social media influencer who works with large brands and international PR companies. After participating in three succes1tups, he now leads his own marketing communications firm, whose client list includes Fortune® 500 companies. Salt is now conducting a Social Media roadshow, speaking on social location sharing across the United States. He has spoken at major conferences including BlogWorld, Internet Summit, and will speak at SXSW 2011.

Fully revised and expanded for the first time in a decade, this is Guy Kawasaki's classic, bestselling guide to launching and making your new product, service, or idea a success.

Whether you're an aspiring entrepreneur, small-business owner, intrapreneur, or not-for-profit leader, there's no shortage of advice on topics such as innovating, recruiting, fund raising, and branding. In fact, there are so many books, articles, websites, blogs, webinars, and conferences that many startups get paralyzed, or they focus on the wrong priorities and go broke before they succeed. 
The Art of the Start 2.0 solves that problem by distilling Guy Kawasaki's decades of experience as one of the most hardworking and irreverent strategists in the business world. Guy has totally overhauled this iconic, essential guide for anyone starting anything.  It’s 64 percent longer than version 1.0 and features his latest insights and practical advice about social media, crowdfunding, cloud computing, and many other topics.
Guy understands the seismic changes in business over the last decade: Once-invulnerable market leaders are struggling. Many of the basics of getting established have become easier, cheaper, and more democratic. Business plans are no longer necessary. Social media has replaced PR and advertising as the key method of promotion. Crowdfunding is now a viable alternative to investors. The cloud makes basic infrastructure affordable for almost any new venture.
The Art of the Start 2.0 will show you how to effectively deploy all these new tools.  And it will help you master the fundamental challenges that have not changed: building a strong team, creating an awesome product or service, and facing down your competition.
As Guy likes to say, “Entrepreneur is a state of mind, not a job title.” His book will help you make your crazy ideas stick, through an adventure that's more art than science – the art of the start.
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