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The required depth of the transformation and the necessity, from the very beginning, to act in accordance with the basic principles of Deming's management, in particular the rejection of the idea of punishment, distinguishes the proposed format from ordinary consulting methods. This holistic nature of this approach, unlike that of some particular and narrow-pointed techniques such as Kanban, quality system, Lean manufacturing, Six Sigma, TOC and many others, results in a transformation of the ENTIRE management system of the company.
The book also discusses the results of application of these ideas to projects carried out in several large companies of various sizes and in various business industries and analyzes the feedback and responses of the CEOs and the owners of those companies.
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Gregory Fidelman is the founder of the Moscow Reinsurance Company, the first project in the field of alternative management in the insurance sector (entering the international market, growing the business to 70 times its original size in 7.5 years, recognized as the best reinsurance company in the CIS). Previously, was a lecturer at the State University of Management and the Academy of National Economy under the President of the Russian Federation on MBA-executive programs; editor in Chief of Strategic Management magazine in 2014-15; Vice-President of the All-Russian Insurers Union (ARIA) from 1996 to 2006; member of its presidium, was the permanent chairman of the ARIA Reinsurance Committee; a member of the Expert Council on Insurance at the State Duma of the Russian Federation; and member of the General Council of "Business Russia" from 2006 to 2011.
