An Introduction to Management Consultancy: Edition 2

Marc Baaij

Jan 2022 · SAGE

About this ebook

Whether you are preparing for a management consultancy career or only want to acquire widely applicable consultancy skills, you will need a clear and concise introduction to this area. This fully updated second edition text provides you with a practical, step-by-step guide to learn the proven successful methods and techniques of the world′s leading management consultancy firms. Detailed descriptions and real-life illustrations enable you to develop consultancy skills for structured problem-solving, critical thinking, collaboration and communication. Additionally, this text provides rich insights into the latest developments in the consultancy industry and their firms. It includes alumnus of a top management consultancy firm and is essential reading for aspiring consultants as well as anyone dealing with consultants in their career.

About the author

Marc Baaij is an associate professor of strategic management at the Rotterdam School of Management (RSM) at the Erasmus University Rotterdam in the Netherlands. Previously he worked for the Boston Consulting Group (BCG) as manager of research and strategy consultant. Marc specialises in methods and techniques for strategy development and implementation, with a focus on stakeholder management and strategic foresight development. He has written professional books and scientific articles on strategic management, management consultancy, and structured problem solving. Besides teaching bachelor, master, and MBA students, Marc also provides open and in-company training in structured problem-solving and communication for managers, consultants, and other business professionals. He also serves as a soundboard for managers in cases of strategy development and implementation. Marc holds a master’s degree in economics and is a PhD in strategic management.