Presentation Secrets of Steve Jobs (ENHANCED EBOOK)

Carmine Gallo

dic 2010 · McGraw Hill Professional

Acerca de este libro electrónico

The Wall Street Journal Bestseller!

Updated to include Steve Jobs's iPad and iPad2 launch presentations

Learn to deliver a presentation like Apple's Steve Jobs with help from 12 demonstration video clips of sure-fire techniques!

"Be warned--if you pick up this book your presentations will never be the same again."
--Martin Lindstrom, bestselling author of Buyology
“Whether you consider yourself a Mac or a PC, The Presentation Secrets of Steve Jobs reveals the operating system behind any great presentation, and provides you with the Quick Start Guide you need to design your own passionate interfaces between you and your audiences."
--Cliff Atkinson, author of Beyond Bullet Points and The Activist Audience
"No other leader captures an audience like Steve Jobs does and, like no other book The Presentation Secrets of Steve Jobs captures the formula Steve uses to enthrall audiences."
--Rob Enderle, The Enderle Group
"This book is a treasure chest of practical knowledge. Now you can learn from the best there is (both Jobs and Gallo). No matter if you are a novice presenter or a professional speaker like me, you will read and re-read this book with the same enthusiasm that people bring to their iPods."
--David Meerman Scott, bestselling author of The New Rules of Marketing & PR and World Wide Rave

Apple CEO Steve Jobs’s wildly popular presentations have set a new global gold standard--and now this step-by-step guide shows you exactly how to use his crowd-pleasing techniques in your own presentations. The Presentation Secrets of Steve Jobs is as close as you’ll ever get to having the master presenter himself speak directly in your ear. Communications expert Carmine Gallo has studied and analyzed the very best of Jobs’s performances, offering point-by-point examples, tried-and-true techniques, and proven presentation secrets that work every time. This enhanced e-book features additional content with 12 videos of Carmine Gallo demonstrating just how to apply these presentation secrets. With this revolutionary approach, you’ll be surprised at how easy it is to sell your ideas, share your enthusiasm, and wow your audience the Steve Jobs way.

Acerca del autor

Carmine Gallo writes a bi-weekly column for Businessweek.com and has been a featured contributor to several other major websites including MSNBC, Military.com, Always On, AOL and Yahoo Finance. Gallo personally coaches leading executives for keynote speeches, media interviews, product launches, and book tours.