Sell Your Way to the Top: Proven Principles for Successful Selling

· Sound Wisdom
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Master the art of the close with the latest book from the international authority on sales success. Sell Your Way to the Top shows you the exact steps it takes to create a lucrative sales career in any environment or industry by enhancing your sales conversations through purposeful questions and vivid imagery.
 
A quarter of a billion people have already implemented Zig Ziglar’s selling strategies with great success—improving their prospecting, expanding their customer base, and becoming top sales stars. Zig’s wisdom and wit have helped millions of salespeople discover:
  • How to think like a seller and a buyer for tremendous results
  • How honesty and kindness equal sales
  • The power of positive projection
  • How to use your verbal paintbrush to set the scene
  • Why questions are vital in making the sale
  • The secrets of tried-and-true closes—that actually work!
Success is a combination of specific ingredients that work together to help you reach your desired goal. With engaging anecdotes and concrete, actionable strategies, Zig provides each of those ingredients in Sell Your Way to the Top, including:
  • Twenty-Five Sales Points
  • Fourteen Real-Life Sales Lessons
  • Six Keys to Sales
  • Mind’s-Eye Selling
  • Overcoming Objections
  • The Closing
  • Successful Selling Secrets
  • Sell Yourself on Selling
Sell Your Way to the Top not only challenges and motivates you; it provides practical and proven skills to help you close the sale today—as you build customers and a career for tomorrow. Along the way, you will learn how to move from success to significance, ultimately striving to help others get what they need and want.
 
Hilary Hinton “Zig” Ziglar (1926-2012) was one of America’s most influential and beloved encouragers and believers that everyone could be, do, and have more. He was a motivational speaker, teacher, and trainer who traveled extensively delivering messages of humor, hope, and encouragement. His appeal transcended age, culture, and occupation. From 1970 until 2010, Zig traveled more than five million miles around the world sharing powerful life-improvement messages, cultivating the energy of change.
 

Giới thiệu tác giả

Drawing on his forty-plus years as a world-class motivational speaker, Zig identifies and shows precisely how to achieve what people want most from life: to be happy, health, reasonably prosperous, secure, to have friends, peace of mind, a firm spiritual foundation, good family, relationships, and most important—hope.
 
As Zig delves into the how and whys of living life with values, character, honesty, integrity, and sensitivity, you learn to be more at peace with yourself, accomplish more with your skills and abilities, and tap into what life is really all about.
 
And as Zig always said, “If you help enough people get what they want, you’ll get what you want. Like the mighty oak tree, our challenge as human beings is to continually regenerate ourselves by deepening our roots and extending our reach.”

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