Calorie Counter by Lose It!

Contains adsIn-app purchases
4.7
165K reviews
10M+
Downloads
Editors' Choice
Content rating
Everyone
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image
Screenshot image

About this app

Lose It! is a calorie counter and weight loss diet progress tracking app that helps you stick to your diet and reach your weight loss goals! Simply set your weight loss goals then track your diet, food and exercise to lose weight. Lose It! is more than just a free calorie tracker. You can track your nutrition, macros, carb and calorie intake, and plan your intermittent fasting schedule. Counting calories, tracking your food and losing weight has never been easier!

SIMPLIFY YOUR WEIGHT LOSS JOURNEY
Lose It! uses the proven principles of calorie counting, food tracking, calorie deficit and diet tracking to help you succeed. To get started on your weight loss journey, input your profile details and we’ll calculate the daily calorie budget and schedule . Then, easily track your food, weight, and activity to celebrate your weight loss victories. Change your calorie intake and dieting habits while learning about your nutrition needs to set achievable goals.

AI VOICE & PHOTO MEAL LOGGING
Quickly and accurately log meals using your voice or a photo. Just speak into your phone or tap the camera icon to track food and count calories in seconds. Snap a photo, log a meal and make your weight loss journey simple!

LOSE IT! BASIC FEATURES
• Calorie Tracking – Utilize the calorie counter to it easy to track meals and exercise directly from your phone
• Weight Loss Plan – Build a weight loss plan based on your unique body composition, activity level and habits
• Community Support – Add your friends and join support groups to stay motivated

PREMIUM PLAN FEATURES
• Photo Meal Logging – “Snap It” lets you log meals by taking a picture
• AI Voice – Just say “I had 2 eggs, toast with butter and jam.” to log your meal
• Barcode Scanner – Scan food barcodes or search our database of items and recipes
• Advanced Tracking – track more than just calories including macronutrients like protein, carbs, fat, sugar; as well as health goals, including blood pressure, glucose, cholesterol, body measurements, sleep cycles and more
• Intermittent Fasting - set your intermittent fasting plan and track your fasts in the same app where you track your food
• Meal Planning & Targets – meal targets help you calculate suggested nutritional content including macro, carb, protein and overall calorie intake. Customize your diet and eating style for personalized weight loss!
• Weight Loss Diet Plans – access exclusive personal insights to identify what is hindering or helping your weight loss progress
• Fitness App Syncs – connect fitness trackers, workout apps, and devices like Fitbit trackers, Misfit trackers, Garmin trackers, Withings scales, Google Fit, Healthkit, and more to maximize your weight loss, gain or maintenance goals

Since our launch in 2008 we have been featured in The Wall Street Journal, The Today Show, Men’s Health, Women’s Health, CNET, Buzzfeed, CNN, Shape, Good Morning America, and more.

Lose It! has helped over 57 million users lose more than 150 million pounds. With a global food database of 56+ million items and recipes, tracking what you eat is simple and accurate. Choose from over 25 health goals—including macros, carbs, protein and calories—and start seeing results in just three days of consistent tracking.

Download Lose It! and join our weight loss community, full of members helping us reach our mission to mobilize the world to achieve a healthy weight. No matter your diet needs or weight loss goals, Lose It! can help you find weight loss that fits!

Full terms:
http://loseit.com/terms
Updated on
Sep 16, 2025
Events & offers
Featured stories

Data safety

Safety starts with understanding how developers collect and share your data. Data privacy and security practices may vary based on your use, region, and age. The developer provided this information and may update it over time.
This app may share these data types with third parties
Personal info and Device or other IDs
This app may collect these data types
Personal info, Health and fitness and 5 others
Data is encrypted in transit
You can request that data be deleted

Ratings and reviews

4.7
160K reviews
Charyl Rodriguez
September 10, 2025
The interface or UI is way too complicated. I suggest you check Carb Manager. Their interface is way easier to understand. You can easily see how many macronutrients you've had and how many you need to reach your goal same way goes with caloric counting. I say it to the developers of this app. I like it because it has potential but it's still way too complicated to understand what I'm doing, where to go to tweak certain diet goals, etc.
1 person found this review helpful
Did you find this helpful?
Paul
November 14, 2024
I was very impressed my this app at first. The layout is good and practical and the database is nicely fleshed out. I started to get a bit unhappy when I found that barcode scanning was behind the paywall, which is unusual for this sort of app from my experience. Over time such annoyances have added up. I had a lot more to say but hit the limit. Put more succinctly, it's a great app that's dragged down badly by its choices in regard to monetization. Still usable, but irritating.
78 people found this review helpful
Did you find this helpful?
Daniella Hott-Barham
September 11, 2024
I like the app but I'm not paying $40 just to have a barcode scanner and the ability to connect my Fitbit. I can do those for free on MFP. It is on sale right now but I can't justify paying $20 for something I get free on another app. If you have to pay for those options then you should offer a free trial. That way we make sure we like it before committing.
82 people found this review helpful
Did you find this helpful?

What’s new

Not a ton to update on this week, folks. Just squashing some bugs and making general improvements to keep things running smoothly for ya!