This textbook is distinguished from other texts on the subject by the depth of the presentation and the discussion of the calculus of moving surfaces, which is an extension of tensor calculus to deforming manifolds.

Designed for advanced undergraduate and graduate students, this text invites its audience to take a fresh look at previously learned material through the prism of tensor calculus. Once the framework is mastered, the student is introduced to new material which includes differential geometry on manifolds, shape optimization, boundary perturbation and dynamic fluid film equations.

The language of tensors, originally championed by Einstein, is as fundamental as the languages of calculus and linear algebra and is one that every technical scientist ought to speak. The tensor technique, invented at the turn of the 20th century, is now considered classical. Yet, as the author shows, it remains remarkably vital and relevant. The author’s skilled lecturing capabilities are evident by the inclusion of insightful examples and a plethora of exercises. A great deal of material is devoted to the geometric fundamentals, the mechanics of change of variables, the proper use of the tensor notation and the discussion of the interplay between algebra and geometry. The early chapters have many words and few equations. The definition of a tensor comes only in Chapter 6 – when the reader is ready for it. While this text maintains a consistent level of rigor, it takes great care to avoid formalizing the subject.

The last part of the textbook is devoted to the Calculus of Moving Surfaces. It is the first textbook exposition of this important technique and is one of the gems of this text. A number of exciting applications of the calculus are presented including shape optimization, boundary perturbation of boundary value problems and dynamic fluid film equations developed by the author in recent years. Furthermore, the moving surfaces framework is used to offer new derivations of classical results such as the geodesic equation and the celebrated Gauss-Bonnet theorem.

From the reviews of the second edition:

"This book covers many interesting topics not usually covered in a present day undergraduate course, as well as certain basic topics such as the development of the calculus and the solution of polynomial equations. The fact that the topics are introduced in their historical contexts will enable students to better appreciate and understand the mathematical ideas involved...If one constructs a list of topics central to a history course, then they would closely resemble those chosen here."

(David Parrott, Australian Mathematical Society)

"The presented in a lively style without unnecessary detail. It is very stimulating and will be appreciated not only by students. Much attention is paid to problems and to the development of mathematics before the end of the nineteenth century... This book brings to the non-specialist interested in mathematics many interesting results. It can be recommended for seminars and will be enjoyed by the broad mathematical community."

(European Mathematical Society)

"Since Stillwell treats many topics, most mathematicians will learn a lot from this book as well as they will find pleasant and rather clear expositions of custom materials. The book is accessible to students that have already experienced calculus, algebra and geometry and will give them a good account of how the different branches of mathematics interact."

(Denis Bonheure, Bulletin of the Belgian Society)

This third edition includes new chapters on simple groups and combinatorics, and new sections on several topics, including the Poincare conjecture. The book has also been enriched by added exercises.

Rooted in a pedagogically successful problem-solving approach to linear algebra, this work fills a gap in the literature that is sharply divided between, on the one end, elementary texts with only limited exercises and examples, and, at the other extreme, books too advanced in prerequisites and too specialized in focus to appeal to a wide audience. Instead, "Essential Linear Algebra" clearly develops the theoretical foundations of vector spaces, linear equations, matrix algebra, eigenvectors, and orthogonality, while simultaneously emphasizing applications and connections to fields such as biology, economics, computer graphics, electrical engineering, cryptography, and political science.

Key features:

* Intertwined discussion of linear algebra and geometry, giving readers a solid understanding of both topics and the relationship between them

* Each section starts with a concise overview of important concepts in results, followed by a selection of fully-solved problems

* Example-driven exposition

* Over 500 problems (roughly half include complete solutions) that are carefully selected for instructive appeal, elegance, and theoretical importance

* Two or more solutions provided to many of the problems; paired solutions range from step-by-step, elementary methods whose purpose is to strengthen basic comprehension to more sophisticated, powerful proofs to challenge advanced readers

* Appendices with review material on complex variables

Ideal as an introduction to linear algebra, the extensive exercises and well-chosen applications also make this text suitable for advanced courses at the junior or senior undergraduate level. Furthermore, it can serve as a colorful supplementary problem book, reference, or self-study manual for professional scientists and mathematicians. Complete with bibliography and index, "Essential Linear Algebra" is a natural bridge between pure and applied mathematics and the natural and social sciences, appropriate for any student or researcher who needs a strong footing in the theory, problem-solving, and model-building that are the subject’s hallmark.

The 2nd edition of this successful book has several new features. The calibration discussion of the basic LIBOR market model has been enriched considerably, with an analysis of the impact of the swaptions interpolation technique and of the exogenous instantaneous correlation on the calibration outputs. A discussion of historical estimation of the instantaneous correlation matrix and of rank reduction has been added, and a LIBOR-model consistent swaption-volatility interpolation technique has been introduced.

The old sections devoted to the smile issue in the LIBOR market model have been enlarged into several new chapters. New sections on local-volatility dynamics, and on stochastic volatility models have been added, with a thorough treatment of the recently developed uncertain-volatility approach. Examples of calibrations to real market data are now considered.

The fast-growing interest for hybrid products has led to new chapters. A special focus here is devoted to the pricing of inflation-linked derivatives.

The three final new chapters of this second edition are devoted to credit. Since Credit Derivatives are increasingly fundamental, and since in the reduced-form modeling framework much of the technique involved is analogous to interest-rate modeling, Credit Derivatives -- mostly Credit Default Swaps (CDS), CDS Options and Constant Maturity CDS - are discussed, building on the basic short rate-models and market models introduced earlier for the default-free market. Counterparty risk in interest rate payoff valuation is also considered, motivated by the recent Basel II framework developments.

There are certain rules that one must abide by in order to create a successful sequel. — Randy Meeks, from the trailer to Scream 2 While we may not follow the precise rules that Mr. Meeks had in mind for s- cessful sequels, we have made a number of changes to the text in this second edition. In the new edition, we continue to introduce new topics with concrete - amples, we provide complete proofs of almost every result, and we preserve the book’sfriendlystyle andlivelypresentation,interspersingthetextwith occasional jokes and quotations. The rst two chapters, on graph theory and combinatorics, remain largely independent, and may be covered in either order. Chapter 3, on in nite combinatorics and graphs, may also be studied independently, although many readers will want to investigate trees, matchings, and Ramsey theory for nite sets before exploring these topics for in nite sets in the third chapter. Like the rst edition, this text is aimed at upper-division undergraduate students in mathematics, though others will nd much of interest as well. It assumes only familiarity with basic proof techniques, and some experience with matrices and in nite series. The second edition offersmany additionaltopics for use in the classroom or for independentstudy. Chapter 1 includesa new sectioncoveringdistance andrelated notions in graphs, following an expanded introductory section. This new section also introduces the adjacency matrix of a graph, and describes its connection to important features of the graph.
"The son of a prominent Japanese mathematician who came to the United States after World War II, Ken Ono was raised on a diet of high expectations and little praise. Rebelling against his pressure-cooker of a life, Ken determined to drop out of high school to follow his own path. To obtain his father’s approval, he invoked the biography of the famous Indian mathematical prodigy Srinivasa Ramanujan, whom his father revered, who had twice flunked out of college because of his single-minded devotion to mathematics.
Ono describes his rocky path through college and graduate school, interweaving Ramanujan’s story with his own and telling how at key moments, he was inspired by Ramanujan and guided by mentors who encouraged him to pursue his interest in exploring Ramanujan’s mathematical legacy.
Picking up where others left off, beginning with the great English mathematician G.H. Hardy, who brought Ramanujan to Cambridge in 1914, Ono has devoted his mathematical career to understanding how in his short life, Ramanujan was able to discover so many deep mathematical truths, which Ramanujan believed had been sent to him as visions from a Hindu goddess. And it was Ramanujan who was ultimately the source of reconciliation between Ono and his parents.
Ono’s search for Ramanujan ranges over three continents and crosses paths with mathematicians whose lives span the globe and the entire twentieth century and beyond. Along the way, Ken made many fascinating discoveries. The most important and surprising one of all was his own humanity."
Digital Evidence and Computer Crime, Third Edition, provides the knowledge necessary to uncover and use digital evidence effectively in any kind of investigation.

It offers a thorough explanation of how computer networks function, how they can be involved in crimes, and how they can be used as a source of evidence. In particular, it addresses the abuse of computer networks as well as privacy and security issues on computer networks.

This updated edition is organized into five parts. Part 1 is about digital forensics and covers topics ranging from the use of digital evidence in the courtroom to cybercrime law. Part 2 explores topics such as how digital investigations are conducted, handling a digital crime scene, and investigative reconstruction with digital evidence. Part 3 deals with apprehending offenders, whereas Part 4 focuses on the use of computers in digital investigation. The book concludes with Part 5, which includes the application of forensic science to networks.

New to this edition are updated information on dedicated to networked Windows, Unix, and Macintosh computers, as well as Personal Digital Assistants; coverage of developments in related technology and tools; updated language for search warrant and coverage of legal developments in the US impacting computer forensics; and discussion of legislation from other countries to provide international scope. There are detailed case examples that demonstrate key concepts and give students a practical/applied understanding of the topics, along with ancillary materials that include an Instructor's Manual and PowerPoint slides.

This book will prove valuable to computer forensic students and professionals, lawyers, law enforcement, and government agencies (IRS, FBI, CIA, CCIPS, etc.).

Named The 2011 Best Digital Forensics Book by InfoSec ReviewsProvides a thorough explanation of how computers & networks function, how they can be involved in crimes, and how they can be used as evidence Features coverage of the abuse of computer networks and privacy and security issues on computer networks
Cell Phone Location Evidence for Legal Professionals: Understanding Cell Phone Location Evidence from the Warrant to the Courtroom is a guide, in plain language, for digital forensics professionals, attorneys, law enforcement professionals and students interested in the sources, methods and evidence used to perform forensic data analysis of cell phones, call detail records, real time ping records and geo-location data obtained from cellular carriers and cell phones.

Users will gain knowledge on how to identify evidence and how to properly address it for specific cases, including challenges to the methods of analysis and to the qualifications of persons who would testify about this evidence.

This book is intended to provide digital forensics professionals, legal professionals and others with an interest in this field the information needed to understand what each type of evidence means, where it comes from, how it is analyzed and presented, and how it is used in various types of civil and criminal litigation. Relevant case law are included, or referred to, as appropriate throughout this book to give the reader an understanding of the legal history of this type of evidence and how it is being addressed by various state and federal courts.

Presents the most current and leading edge information on cell phone location evidence, including how cell phone location works, and how evidence is used and presented in courtCovers tactics on how to locate cell phones and cell phone recordsProvides the first book to take an in-depth look at cell phone location evidence for digital forensics, legal and law enforcement professionalsIncludes a companion website with full-color illustrations of cell phone evidence and how cell phones work
Focused on Behavioral Evidence Analysis (BEA), a method of criminal profiling developed and refined by the author over the past 15 years, the fourth edition of Criminal Profiling maintains the same core foundation that made previous editions best sellers in the professional and academic community worldwide. Written from practicing behavioral analysts and aspiring students alike, this work emphasizes an honest understanding of crime and criminals. Newly updated, mechanisms for the examination and classification of both victim and offender behavior have been improved. In addition to refined approaches towards victimology, crime scene analysis, motivation and case linkage, a chapter on sexual deviance has been added as well.

With prior edition in wide use as a primary text in criminal justice, law, criminology, and behavioral science programs around the world, Criminal Profiling, Fourth Edition remains essential for students and professionals alike.

Outlines the scientific principles and practice standards of BEA-oriented criminal profiling, with an emphasis on applying theory to real casesContributing authors from law enforcement, academic, mental health and forensic science communities provide a balance perspectiveComplete glossary of key terms Companion Web site includes all appendices from previous volumes and figure collection at Web site provides an instructor’s manual for each chapter, powerpoint slideshows, and case reports from Brent Turvey’s work
Now in its third edition, Criminal Profiling is established as an industry standard text. It moves evidence-based criminal profiling into a full embrace of the scientific method with respect to examining and interpreting behavioral evidence. If focuses on criminal profiling as an investigative and forensic process, helping to solve crime through an honest understanding of the nature and behavior of the most violent criminals. Throughout the text, the author outlines specific principles and practice standards for Behavioral Evidence Analysis, focusing on the application of theory and method to real cases.

Criminal Profiling, Third Edition, is an ideal companion for students and professionals alike, including investigators, forensic scientists, criminologists, mental health professionals, and attorneys. With contributing authors representing law enforcement, academic, mental health, and forensic science communities, it offers a balanced perspective not found in other books on this subject. Readers will use it as a comprehensive reference text, a handbook for evaluating physical evidence, a tool to bring new perspectives to cold cases, and as an aid in preparing for criminal trials.

* Best-selling author Brent Turvey defines the deductive profiling method, which focuses on examining the nature and behavior of criminals in order to solve crimes
* Contributing authors represent law enforcement, academic, mental health, and forensic science communities for a balanced perspective
* Completely revised with 35% new material including updates on the latest advances in evidence-based profiling

New to this edition
* New cases in every chapter
* New chapters in logic and reasoning
* New chapter reviewing non-evidence based profiling methods
* New chapter on mass homicide
* New chapter on terrorist profiling and interviewing
With 80 percent of the world’s commodities being transported by water, ports are the pillars of the global economy. Port Management and Operations offers readers the opportunity to enhance their strategic thinking and problem-solving skills, while developing market foresight. It examines global port management practices at the regulatory, commercial, technological, operational, financial, and sociopolitical levels.

This powerful sourcebook describes how seaports are being affected by the changes occurring nationally, regionally, and globally. Evaluating the new regulatory framework, it pinpoints the industry’s implementation readiness and identifies potential problem areas. The book classifies the spectrum of interrelated port management principles, strategies, and activities in a logical sequence and under four cornerstones—Port Strategy and Structure, Legal and Regulatory Framework, Input: Factors of Production, and Output and Economic Framework.

Detailing best practices and the latest industry developments, the book highlights emerging challenges for port managers and identifies opportunities to develop forward-thinking strategies. It examines the effectiveness of current strategies, tactics, tools, and resources of numerous global ports and highlights the necessity of adopting a proactive stance in harmonizing the laws, regulations, and policies pertaining to the maritime, oil, and gas industries.

The shipping industry has myriad complexities and this book provides maritime managers and professionals with the wide-ranging and up-to-date understanding required to thrive in today’s highly competitive and evolving environment.
The new C++11 standard allows programmers to express ideas more clearly, simply, and directly, and to write faster, more efficient code. Bjarne Stroustrup, the designer and original implementer of C++, has reorganized, extended, and completely rewritten his definitive reference and tutorial for programmers who want to use C++ most effectively.

The C++ Programming Language, Fourth Edition, delivers meticulous, richly explained, and integrated coverage of the entire language—its facilities, abstraction mechanisms, standard libraries, and key design techniques. Throughout, Stroustrup presents concise, “pure C++11” examples, which have been carefully crafted to clarify both usage and program design. To promote deeper understanding, the author provides extensive cross-references, both within the book and to the ISO standard.

New C++11 coverage includes

Support for concurrency Regular expressions, resource management pointers, random numbers, and improved containers General and uniform initialization, simplified for-statements, move semantics, and Unicode support Lambdas, general constant expressions, control over class defaults, variadic templates, template aliases, and user-defined literals Compatibility issues

Topics addressed in this comprehensive book include

Basic facilities: type, object, scope, storage, computation fundamentals, and more Modularity, as supported by namespaces, source files, and exception handling C++ abstraction, including classes, class hierarchies, and templates in support of a synthesis of traditional programming, object-oriented programming, and generic programming Standard Library: containers, algorithms, iterators, utilities, strings, stream I/O, locales, numerics, and more The C++ basic memory model, in depth

This fourth edition makes C++11 thoroughly accessible to programmers moving from C++98 or other languages, while introducing insights and techniques that even cutting-edge C++11 programmers will find indispensable.

This book features an enhanced, layflat binding, which allows the book to stay open more easily when placed on a flat surface. This special binding method—noticeable by a small space inside the spine—also increases durability.

Bring medical terminology to life with Davi-Ellen Chabner's bestselling The Language of Medicine, 11th Edition! An illustrated, easy-to-understand approach presents medical terms within the context of the body’s anatomy and physiology, and in health and disease. With this proven resource, you’ll learn a working medical vocabulary built on the most frequently encountered prefixes, suffixes, and combining forms. Practical exercises and case studies make learning more interesting and demonstrate how medical terms are used in practice. Take advantage of interactive activities, games, quizzes, and flash cards on the Evolve companion website, and you will be ready to communicate fluently in the clinical setting and succeed in your healthcare career.Self-study text/workbook approach reinforces learning every step of the way with a wide variety of exercises, labeling diagrams, pronunciation tests, and reviews, all organized by body systems with additional chapters on key areas of health care such as cancer and psychiatry.Simple, clear, non-technical explanations demystify medical terminology even if you have little or no background in medicine or science.More than 500 full-color illustrations depict the details of anatomy, physiology, and pathology, putting medical terms in the context of the structure and function of the body system.Practical applications such as case reports, operative and diagnostic tests, and laboratory and x-ray reports demonstrate the use of medical terminology in the clinical environment.Pronunciation of Terms at the end of each chapter include phonetic spellings and spaces to write the meanings of terms.Abbreviations of terminology make it easy to learn the medical shorthand used in clinical practice.Error-prone abbreviations list derived from the Institute for Safe Medication Practices (ISMP) list alerts you to abbreviations that should not be used in the clinical setting.Comprehensive glossaries and appendices serve as quick references for use in the classroom and on the job.An Evolve companion website lets you practice word parts and building terms with interactive word games, learning exercises, an audio glossary with pronunciations of over 3,000 terms, animations, an anatomy coloring book, electronic flash cards, and more. NEW terms and procedures keep you up to date with healthcare advances.NEW pathology photos illustrate difficult terms and procedures more clearly, showing the conditions that you will see, code, or manage in healthcare settings.NEW Hint feature provides helpful clues that assist with learning and retention of terminology.NEW! Electronic healthcare records on the Evolve companion website allows you to practice working with today’s medical records.NEW anatomic, pathologic and procedural animations on Evolve bring terminology to life and offer a 3D glimpse into the clinical world. NEW medical reports audio on Evolve provides the aural practice you need to be able to understand medical terminology in clinical settings.
Discover proven strategies for applying positive psychology within your coaching practice

Written by Robert Biswas-Diener, a respected researcher, psychologist, life and organizational coach, and expert in positive psychology, Practicing Positive Psychology Coaching presents a wide range of practical interventions and tools you can put to use right away in your coaching practice.

Each intervention is clearly outlined and, where appropriate, illustrated by case studies from organizational and life coaching. Providing unique assessments that can be used to evaluate client resources and goals, this practical guide introduces tools unique to this book that every professional can use in their practice, including:

Findings from new research on goal commitment strategies, motivation, growth-mindset theory, and goal revision A decision tree for working specifically with Snyder's Hope Theory in the coaching context An easy-to-use assessment of "positive diagnosis," which measures client strengths, values, positive orientation toward the future, and satisfaction Measures of self-esteem, optimism, happiness, personal strengths, motivation, and creativity Guidance for leading clients through organizational and common life transitions including layoffs, leadership changes, university graduation, middle age, and retirement Filled with reflective exercises for use in your own personal and professional development, Practicing Positive Psychology Coaching also includes guidance and recommendations for marketing a positive psychology coaching practice.

Performance Psychology: A Practitioner's Guide is a comprehensive, evidence-based text covering the key aspects of performance culture: performer development, preparation, training and execution. Written by a team of international contributors, including national coaches, training specialists, applied sports psychologists, clinicians and researchers, and building on strong links between theory and practice, the book shows how applied psychological methods and principles can be used to enhance performance

Contributing authors offer clear implications for applied practice and each section is summarized by contributions from a 'Performers Panel' of experts who provide real-life practical examples. Performance psychology is applied to a wide variety of physical performance domains which enables practitioners to see how they can combine ideas and tailor interventions, to people and contexts, to produce effective applications of psychology.

Dave Collins is Professor of Performance and Coaching/Director for the Institute of Coaching and Performance at the University of Central Lancashire. As a practitioner, he has worked with over 50 World and Olympic medalists, and in professional performance domains spanning sport, business, motor sport, music, dance and adventure. He was formerly Performance Director of UK Athletics, a rugby player, martial artist and OE instructor. Dave currently works with the Chelsea FC Football Academy, amongst other consultancies.

Angela Button is a researcher at the University of Otago and is widely acknowledged as a world expert on talent. Angela has led funded research projects in talent development in the UK and New Zealand. Her sporting interests include squash, running and triathlon.

Hugh Richards lectures and is Director of post-graduate programmes in Performance Psychology at the University of Edinburgh. He has published in the areas of coping, talent, individual differences and professional development related to sport, the military and music. Hugh has applied psychology to professional performers from international level sport to business. He currently works with the UK Motor Sport Association, international performer development schemes and has been advisor to the BBC on learning and performance.

Strong links between theory and practice - a panel of top performers conclude each section with an overview, providing real-life practical examples in addition to the case studies included in each chapter.Holistic approach allows students to see how they can combine different approaches to address a problem.Written by a team of international contributors including national team coaches, sports psychologists and academics.
"The one, only, and by far the best book synthesizing psychology and investing. In addition to providing modern, scientific knowledge about psychology, this book provides a mirror into the mind and wide breadth of knowledge of one of the leading practitioners of brief and effectual cures. Will help to cure your trading and your life."
-Victor Niederhoffer, Chief Speculator, Manchester Investments
Author, The Education of a Speculator and Practical Speculation

"How refreshing! A book that rises above the old NLP model of the 80's and provides insights on how our relationship with the market is indeed a very personal one. Not only has Steenbarger provided some fantastic tools for the trader to transform his mindset, but he has contributed unique trading ideas as well. Brilliant!"
-Linda Raschke, President, LBRGroup, Inc.

"'Investigate, before you invest' was for many years the slogan of the New York Stock Exchange. I always thought a better one would be, 'Investigate YOURSELF, before you invest.' The Psychology of Trading should help you increase your annual investment rate of return. Mandatory reading for anyone intending to earn a livelihood through trading. "
-Yale Hirsch, The Hirsch Organization Inc., Editor, The Stock Trader's Almanac

"This highly readable, highly educational, and highly entertaining book will teach you as much about yourself as about trading. It's Oliver Sacks meets Mr. Market-extraordinary tales of ordinary professionals and individuals with investment disorders, and how they successfully overcame them. It is a must-read both for private investors who have been shell-shocked in the bear market and want to learn how to start again, as well as for pros who seek an extra edge from extra inner knowledge. Steenbarger's personal voyage into the mind of the market is destined to become a classic."
-Jon Markman, Managing Editor, CNBC on MSN Money
Author, Online Investing and Swing Trading

"Dr. Steenbarger's fascinating, highly readable blend of practical insights from his dual careers as a brilliant psychologist and trader will benefit every investor; knowing oneself is as important as knowing the market."
-Laurel Kenner, Columnist, Author, Practical Speculation
Since the first edition was published in 1997, Human Resources Management for Public and Nonprofit Organizations has become the go-to reference for public and nonprofit human resources professionals. Now in its fourth edition, the text has been significantly revised and updated to include information that reflects changes in the field due to the economic crisis, changes in federal employment laws, how shifting demographics affect human resources management, the increased use of technology in human resources management practices, how social media has become embedded in the workplace, and new approaches to HRM policy and practice.

Written by Joan E. Pynes—a noted expert in public administration—this authoritative work shows how strategic human resources management is essential for managing change in an increasingly complex environment. The book

Includes new material on workplace violence and employee discipline Reviews updates on the legal environment of HRM Contains suggestions for managing a diverse workforce Offers a wealth of revised tables and exhibits Updates the most recent developments in collective bargaining in the public and nonprofit sectors Outlines the most current approaches to recruitment and selection Presents an overview of recent information on compensation and benefits Gives an update of the technological advances used for strategic human resources management Provides examples of HRM policies from other countries

The book also includes an enhanced instructor's guide with examination questions, PowerPoint® slides, experiential exercises, and video vignettes that are coordinated with chapters in the book.


The most comprehensive book of its kind, The Talent Management Handbook has become the go-to resource for HR professionals, CEOs, and business leaders who want to take the lead in building a diverse, talented, and motivated workforce. Each section of this book offers state-of-the-art processes, step-by-step practical management tools and techniques, and up-to-the-minute resources that will equip you to:

Discover and develop new talent Inspire, coach, and train future leaders Reward and retain the best people Plan and realize a culture of organizational excellence

Featuring breakthroughs and "best practices" from more than 30 leading global talent management firms-- Accenture, Center for Creative Leadership, Hay Group, Heidrick and Struggles, Human Capital Institute, Korn/Ferry International, Mercer, PricewaterhouseCoopers, Right Management, Sibson Consulting, Towers Watson, and others--The Talent Management Handbook is a complete, all-in-one program designed to help you place the best people in the most critical jobs to assemble the building blocks of organizational excellence and create value--one person at a time.

Based on years of research, hundreds of global consultations, and the stellar contributions of top industry leaders, The Talent Management Handbook is the most authoritative guide on the market for finding and utilizing the best people. Now in its second edition, this book includes the most innovative ideas and the latest tools, processes, and technologies available to help you launch a complete, fully functioning talent management program that will drive you and your workforce to the top.

Filled with key insights from renowned HR thought leaders and CEOs, The Talent Management Handbook shows you how to:

Attract new talent and keep the "Superkeepers" Design career plans that boost employee morale and support organization needs Improve performance through a personal value exchange Coach, develop, and inspire raw talent and prepare the CEOs of the future See positive results with smarter performance reviews Create a culture of innovation and sustainability

In these pages there is a wealth of information on a wide range of subjects, including employee compensation, onboarding, leadership competencies, and engagement programs. Discover firsthand how top HR thought leaders like Dave Ulrich, Marshall Goldsmith, Richard Boyatzis, Marc Effron, Beverly Kaye, Andy Pellant, William Rothwell, William Schiemann, Doris Sims, Allan Schweyer, Kay Thorne, and Kevin Wilde have achieved amazing results. And learn how expanding global markets are affecting the development of talent and teams all across the world.

It takes a top-notch workforce to make a company succeed. This definitive guide gives you all you need to enable your organization's people to do their best.

Now in its 7th edition, Marketing Plans is a highly renowned international bestseller. The book has been thoroughly revised, and every chapter has been carefully updated with special attention to the latest developments in marketing. To accomplish this, Professor Malcolm McDonald has been joined in this edition by Professor Hugh Wilson, a leading expert on CRM and multichannel strategy as well as marketing planning.

Major changes to this edition include new chapters based on the very latest research on:

Planning for integrated marketing communications and digital marketing Developing multichannel strategy Developing the CRM plan Marketing effectiveness and accountability

Marketing Plans is designed as a tool and a user-friendly learning, resource. Every point illustrated by powerful practical examples and made actionable through simple, step-by-step templates and exercises.

The book is established as essential reading for all serious professional marketers and students of marketing, from undergraduate and postgraduate to professional courses for bodies such as CIM. Above all it provides a practical, hands-on guide to implementing every single concept included in the text.

"It is clearly and powerfully written and is probably the best book on the theory and practice of marketing planning ever written. It is a best-seller in Europe and I strongly recommend the book to anyone with an interest in marketing planning."
—Warren J. Keegan, Professor of International Business and Marketing Director, Institute for Global Business Strategy, Pace University, New York

"I am extremely impressed by the step lucidity of what is presented."
—Dr D. H. Eaton, North Carolina University

"A book reaching the quantities sold of Marketing Plans must be a book that is really used. It is not difficult to see why. Malcolm McDonald writes about what to do in marketing and how to do it. Unlike many academic marketing writers, he will never let you forget that marketing ends with –ing."
—Kenneth Simmonds, Professor of Marketing and International Business, London Business School

"Malcolm McDonald is clearly one of the most respected Professors of Marketing in Europe and the author of a number of outstanding books. The fact that Marketing Plans has been such a massive seller offers testimony of this. McDonald writes with clarity and insight that is becoming increasingly rare today. It is powerful, up to date and has proved that it works. I recommend it to you!"
—John D. Ryans, Jr, Bridgestone Professor of International and Professor of International Marketing, Kent State University, Ohio

We now live in a digital society. New digital technologies have had a profound influence on everyday life, social relations, government, commerce, the economy and the production and dissemination of knowledge. People’s movements in space, their purchasing habits and their online communication with others are now monitored in detail by digital technologies. We are increasingly becoming digital data subjects, whether we like it or not, and whether we choose this or not.

The sub-discipline of digital sociology provides a means by which the impact, development and use of these technologies and their incorporation into social worlds, social institutions and concepts of selfhood and embodiment may be investigated, analysed and understood. This book introduces a range of interesting social, cultural and political dimensions of digital society and discusses some of the important debates occurring in research and scholarship on these aspects. It covers the new knowledge economy and big data, reconceptualising research in the digital era, the digitisation of higher education, the diversity of digital use, digital politics and citizen digital engagement, the politics of surveillance, privacy issues, the contribution of digital devices to embodiment and concepts of selfhood and many other topics.

Digital Sociology is essential reading not only for students and academics in sociology, anthropology, media and communication, digital cultures, digital humanities, internet studies, science and technology studies, cultural geography and social computing, but for other readers interested in the social impact of digital technologies.

The meaning of things is a study of the significance of material possessions in contemporary urban life, and of the ways people carve meaning out of their domestic environment. Drawing on a survey of eighty families in Chicago who were interviewed on the subject of their feelings about common household objects, Mihaly Csikszentmihalyi and Eugene Rochberg-Halton provide a unique perspective on materialism, American culture, and the self. They begin by reviewing what social scientists and philosophers have said about the transactions between people and things. In the model of 'personhood' that the authors develop, goal-directed action and the cultivation of meaning through signs assume central importance. They then relate theoretical issues to the results of their survey. An important finding is the distinction between objects valued for action and those valued for contemplation. The authors compare families who have warm emotional attachments to their homes with those in which a common set of positive meanings is lacking, and interpret the different patterns of involvement. They then trace the cultivation of meaning in case studies of four families. Finally, the authors address what they describe as the current crisis of environmental and material exploitation, and suggest that human capacities for the creation and redirection of meaning offer the only hope for survival. A wide range of scholars - urban and family sociologists, clinical, developmental and environmental psychologists, cultural anthropologists and philosophers, and many general readers - will find this book stimulating and compelling.
Food matters, not only as a subject of study in its own right, but also as a medium for conveying critical messages about capitalism, the environment, and social inequality to diverse audiences. Recent scholarship on the subject draws from both a pathbreaking body of secondary literature and an inexhaustible wealth of primary sources--from ancient Chinese philosophical tracts to McDonald's menus--contributing new perspectives to the historical study of food, culture, and society, and challenging the limits of history itself. The Oxford Handbook of Food History places existing works in historiographical context, crossing disciplinary, chronological, and geographic boundaries while also suggesting new routes for future research. The twenty-seven essays in this book are organized into five sections: historiography, disciplinary approaches, production, circulation, and consumption of food. The first two sections examine the foundations of food history, not only in relation to key developments in the discipline of history itself--such as the French Annales school and the cultural turn--but also in anthropology, sociology, geography, pedagogy, and the emerging Critical Nutrition Studies. The following three sections sketch various trajectories of food as it travels from farm to table, factory to eatery, nature to society. Each section balances material, cultural, and intellectual concerns, whether juxtaposing questions of agriculture and the environment with the notion of cookbooks as historical documents; early human migrations with modern culinary tourism; or religious customs with social activism. In its vast, interdisciplinary scope, this handbook brings students and scholars an authoritative guide to a field with fresh insights into one of the most fundamental human concerns.
With the discovery of conditioned reflexes by I. P. Pavlov, the possibilities for experimenting, following the example set by the classical, exact sciences, were made available to the behavioral sciences. Many psychologists hoped that the component parts of behavior had also been found from which the entire, multifaceted cosmos of behavior could then be constructed. An experimentally oriented psychology subsequently developed including the influential school of behaviorism.

This first text on human ethology presents itself as a unified work, even though not every area could be treated with equal depth. For example, a branch of ethology has developed in the past decade which places particular emphasis on ecology and population genetics. This field, known as sociobiology, has enriched discussion beyond the boundaries of behavioral biology through its stimulating, and often provocative, theses.

After vigorous debates between behaviorists, anthropologists, and sociologists, we have entered a period of exchange of thoughts and a mutual approach, which in many instances has led to cooperative projects of researchers from different disciplines. This work offers a biological point of view for discussion and includes data from the author's cross-cultural work and research from the staff of his institute. It confirms, above all else, the astonishing unity of mankind and paints a basically positive picture of how we are moved by the same passions, jealousies, friendliness, and active curiosity.

The need to understand ourselves has never been as great as it is today. An ideologically torn humanity struggles for its survival. Our species, does not know how it should compensate its workers, and it experiments with various economic systems, constitutions, and forms of government. It struggles for freedom and stumbles into newer conflicts. Population growth is apparently completely out of hand, and at the same time many resources are being depleted. We must consider our existence rationally in order to understand it, but certainly not with cold, calculating reason but with the warm feeling of a heart concerned for the welfare of later generations.

Developed from the author’s long teaching career, How to Rethink Human Behavior aims to cultivate practical skills in human observation and analysis, rather than offer a catalogue of immutable ‘facts’. It synthesizes key psychological concepts with insights from other disciplines, including sociology, social anthropology, economics, and history.

The skills detailed in the book will help readers to observe people in their contexts and to analyze what they observe, in order to make better sense of why people do what they do, say what they say, and think what they think. These methods can also be applied to our own thoughts, talk and actions - not as something we control from ‘within’ but as events constantly being shaped by the idiosyncratic social, cultural, economic and other contexts in which our lives are immersed.

Whether teaching, studying, or reading for pleasure, this book will help readers learn:

How to think about people with ecological or contextual thinking

How your thinking is a conversation with other people

How to analyze talk and conversations as social strategies

How capitalist economies change how you act, talk and think in 25 ways

How living in modern society can be linked to generalized anxiety and depression

How to Rethink Human Behavior

is important interdisciplinary reading for students and researchers in all fields of social science, and will especially appeal to those interested in mental health. It has also been written for the general reading public who enjoy exploring new ideas and skills in understanding themselves and other people.
Women increasingly make up a significant percentage of the labor force throughout the world. This transformation is impacting everyone's lives. This book examines the resulting gender role, work, and family issues from a comparative worldwide perspective. Working allows women to earn an income, acquire new skills, and forge social connections. It also brings challenges such as simultaneously managing domestic responsibilities and family relationships. The social, political, and economic implications of this global transformation are explored from an interdisciplinary perspective in this book. The commonalities and the differences of women’s experiences depending on their social class, education, and location in industrialized and developing countries are highlighted throughout. Practical implications are examined including the consequences of these changes for men. Engaging vignettes and case studies from around the world bring the topics to life. The book argues that despite policy reforms and a rhetoric of equality, women still have unique experiences from men both at work and at home.

Women, Work, and Globalization explores:

Key issues surrounding work and families from a global cross-cultural perspective. The positive and negative experiences of more women in the global workforce. The spread of women’s empowerment on changes in ideologies and behaviors throughout the world. Key literature from family studies, IO, sociology, anthropology, and economics. The changing role of men in the global work-family arena. The impact of sexual trafficking and exploitation, care labor, and transnational migration on women. Best practices and policies that have benefited women, men, and their families.

Part 1 reviews the research on gender in the industrialized and developing world, global changes that pertain to women’s gender roles, women’s labor market participation, globalization, and the spread of the women’s movement. Issues that pertain to women in a globalized world including gender socialization, sexual trafficking and exploitation, labor migration and transnational motherhood, and the complexities entailed in care labor are explored in Part 2. Programs and policies that have effectively assisted women are explored in Part 3 including initiatives instituted by NGOs and governments in developing countries and (programs) policies that help women balance work and family in industrialized countries. The book concludes with suggestions for global initiatives that assist women in balancing work and family responsibilities while decreasing their vulnerabilities.

Intended as a supplemental text for advanced undergraduate and/or graduate courses in Women/Gender Issues, Work and Family, Gender and Families, Global/International Families, Family Diversity, Multicultural Families, and Urban Sociology taught in psychology, human development and family studies, gender and/or women’s studies, business, sociology, social work, political science, and anthropology. Researchers, policy makers, and practitioners in these fields will also appreciate this thought provoking book.

The upcoming 5G specifications from 3GPP, to be available in 2018, will include LTE-Advanced Pro as well as a new 5G radio-access technology. This practical and very successful book, written by engineers working closely with 3GPP, gives insight into the newest technologies and standards adopted by 3GPP, with detailed explanations of the specific solutions chosen and their implementation in LTE, LTE-Advanced, and LTE-Advanced Pro, as well as providing a detailed description of the path to 5G and the associated underlying technologies.

This edition has been thoroughly revised and updated to reflect the large extensions to LTE as introduced in 3GPP Releases 12 and 13 and the role of LTE in the upcoming 5G era. New to this edition includes updated content on:

4G and 5G Radio Access Spectrum for 4G and 5G Machine-Type Communication Device-to-Device Communication License-assisted Access Full-dimension MIMOSmall-cell enhancements, eIMTA, FDD+TDD aggregation, dual connectivity Requirements on and general structure of 5G wireless access, addressing the existing and new usage scenarios for 5GTechnical solutions for the new 5G radio-access technology

The authors of this book all work at Ericsson Research and have been deeply involved in 3G and 4G development and standardization. They are leading experts in the field and are today actively contributing to the standardization of 4G and 5G within 3GPP.

The leading book on 3GPP specifications for LTE, LTE-Advanced, and LTE-Advanced Pro covering up to and including Release 13, written by Ericsson engineers who are heavily involved in the development of 3GPP specificationsTen new chapters and coverage of all major features introduced with Release 12 and 13Two completely new chapters on 5G wireless access including a detailed description of the key technology components under development by 3GPP
From an idea to a prototype – a complete guide for web development with the Django frameworkAbout This BookExplore the best practices to develop applications of a superior quality with Django frameworkUnravel the common problems of web development in DjangoThis course teaches you major Django functions and will help you improve your skills by developing models, forms, views, and templatesExperience the challenges of working on an end-to-end social network projectWho This Book Is For

Web developers who want to use modern Python-based web frameworks like Django to build powerful web applications. The course is mostly self-contained and introduces web development with Python to a reader who is familiar with web development concepts and can help him become an expert in this trade. It's intended for all levels of web developers, both students and practitioners from novice to experts.

What You Will LearnUse Django models to store information in the database and generate queries to access a database across modelsQuickly develop web pages to create, read, update, and delete data from the model using class-based viewsGenerate very maintainable forms with DjangoImport data from local sources and external web services as well as exporting your data to third partiesDeep dive into various aspects of Django from models and views to testing and deploymentFamiliarize yourself with the various nuances of web development such as browser attacks and databasesIn Detail

Data science is hot right now, and the need for multitalented developers is greater than ever before. A basic grounding in building apps with a framework as minimalistic, powerful, and easy-to-learn as Django will be a useful skill to launch your career as an entrepreneur or web developer. Django is a web framework that was designed to strike a balance between rapid web development and high performance. This course will take you on a journey to become an efficient web developer thoroughly understanding the key concepts of Django framework. This learning path is divided into three modules. The course begins with basic concepts of the Django framework. The first module, Django Essentials, is like a practical guide, filled with many real-world examples to build highly effective Django web application. After getting familiar with core concepts of Django, it's time to practice your learning from the first module with the help of over 90 recipes available in this module. In the second module, Web Development with Django Cookbook, you'll learn varying complexities to help you create multilingual, responsive, and scalable websites with Django. By the end of this module, you will have a good understanding of the new features added to Django 1.8 and be an expert at web development processes.The next step is to discover the latest best practices and idioms in this rapidly evolving Django framework. This is what you'll be learning in our third module, Django Design Patterns and Best Practices. This module will teach you common design patterns to develop better Django code. By the end of the module, you will be able to leverage the Django framework to develop a fully functional web application with minimal effort.

Style and approach

This course includes all the resources that will help you jump into the web development field with Django and learn how to make scalable and robust web applications. The aim is to create a smooth learning path that will teach you how to get started with the powerful Django framework and perform various web development techniques in depth. Through this comprehensive course, you'll learn web development with Django from scratch to finish!

Learn to solve challenging data science problems by building powerful machine learning models using PythonAbout This BookUnderstand which algorithms to use in a given context with the help of this exciting recipe-based guideThis practical tutorial tackles real-world computing problems through a rigorous and effective approachBuild state-of-the-art models and develop personalized recommendations to perform machine learning at scaleWho This Book Is For

This Learning Path is for Python programmers who are looking to use machine learning algorithms to create real-world applications. It is ideal for Python professionals who want to work with large and complex datasets and Python developers and analysts or data scientists who are looking to add to their existing skills by accessing some of the most powerful recent trends in data science. Experience with Python, Jupyter Notebooks, and command-line execution together with a good level of mathematical knowledge to understand the concepts is expected. Machine learning basic knowledge is also expected.

What You Will LearnUse predictive modeling and apply it to real-world problemsUnderstand how to perform market segmentation using unsupervised learningApply your new-found skills to solve real problems, through clearly-explained code for every technique and testCompete with top data scientists by gaining a practical and theoretical understanding of cutting-edge deep learning algorithmsIncrease predictive accuracy with deep learning and scalable data-handling techniquesWork with modern state-of-the-art large-scale machine learning techniquesLearn to use Python code to implement a range of machine learning algorithms and techniquesIn Detail

Machine learning is increasingly spreading in the modern data-driven world. It is used extensively across many fields such as search engines, robotics, self-driving cars, and more. Machine learning is transforming the way we understand and interact with the world around us.

In the first module, Python Machine Learning Cookbook, you will learn how to perform various machine learning tasks using a wide variety of machine learning algorithms to solve real-world problems and use Python to implement these algorithms.

The second module, Advanced Machine Learning with Python, is designed to take you on a guided tour of the most relevant and powerful machine learning techniques and you'll acquire a broad set of powerful skills in the area of feature selection and feature engineering.

The third module in this learning path, Large Scale Machine Learning with Python, dives into scalable machine learning and the three forms of scalability. It covers the most effective machine learning techniques on a map reduce framework in Hadoop and Spark in Python.

This Learning Path will teach you Python machine learning for the real world. The machine learning techniques covered in this Learning Path are at the forefront of commercial practice.

This Learning Path combines some of the best that Packt has to offer in one complete, curated package. It includes content from the following Packt products:

Python Machine Learning Cookbook by Prateek JoshiAdvanced Machine Learning with Python by John HeartyLarge Scale Machine Learning with Python by Bastiaan Sjardin, Alberto Boschetti, Luca MassaronStyle and approach

This course is a smooth learning path that will teach you how to get started with Python machine learning for the real world, and develop solutions to real-world problems. Through this comprehensive course, you'll learn to create the most effective machine learning techniques from scratch and more!

"A First Course in Machine Learning by Simon Rogers and Mark Girolami is the best introductory book for ML currently available. It combines rigor and precision with accessibility, starts from a detailed explanation of the basic foundations of Bayesian analysis in the simplest of settings, and goes all the way to the frontiers of the subject such as infinite mixture models, GPs, and MCMC."
—Devdatt Dubhashi, Professor, Department of Computer Science and Engineering, Chalmers University, Sweden

"This textbook manages to be easier to read than other comparable books in the subject while retaining all the rigorous treatment needed. The new chapters put it at the forefront of the field by covering topics that have become mainstream in machine learning over the last decade."
—Daniel Barbara, George Mason University, Fairfax, Virginia, USA

"The new edition of A First Course in Machine Learning by Rogers and Girolami is an excellent introduction to the use of statistical methods in machine learning. The book introduces concepts such as mathematical modeling, inference, and prediction, providing ‘just in time’ the essential background on linear algebra, calculus, and probability theory that the reader needs to understand these concepts."
—Daniel Ortiz-Arroyo, Associate Professor, Aalborg University Esbjerg, Denmark

"I was impressed by how closely the material aligns with the needs of an introductory course on machine learning, which is its greatest strength...Overall, this is a pragmatic and helpful book, which is well-aligned to the needs of an introductory course and one that I will be looking at for my own students in coming months."
—David Clifton, University of Oxford, UK

"The first edition of this book was already an excellent introductory text on machine learning for an advanced undergraduate or taught masters level course, or indeed for anybody who wants to learn about an interesting and important field of computer science. The additional chapters of advanced material on Gaussian process, MCMC and mixture modeling provide an ideal basis for practical projects, without disturbing the very clear and readable exposition of the basics contained in the first part of the book."
—Gavin Cawley, Senior Lecturer, School of Computing Sciences, University of East Anglia, UK

"This book could be used for junior/senior undergraduate students or first-year graduate students, as well as individuals who want to explore the field of machine learning...The book introduces not only the concepts but the underlying ideas on algorithm implementation from a critical thinking perspective."
—Guangzhi Qu, Oakland University, Rochester, Michigan, USA

The UX Book: Process and Guidelines for Ensuring a Quality User Experience aims to help readers learn how to create and refine interaction designs that ensure a quality user experience (UX). The book seeks to expand the concept of traditional usability to a broader notion of user experience; to provide a hands-on, practical guide to best practices and established principles in a UX lifecycle; and to describe a pragmatic process for managing the overall development effort.
The book provides an iterative and evaluation-centered UX lifecycle template, called the Wheel, for interaction design. Key concepts discussed include contextual inquiry and analysis; extracting interaction design requirements; constructing design-informing models; design production; UX goals, metrics, and targets; prototyping; UX evaluation; the interaction cycle and the user action framework; and UX design guidelines.
This book will be useful to anyone interested in learning more about creating interaction designs to ensure a quality user experience. These include interaction designers, graphic designers, usability analysts, software engineers, programmers, systems analysts, software quality-assurance specialists, human factors engineers, cognitive psychologists, cosmic psychics, trainers, technical writers, documentation specialists, marketing personnel, and project managers.A very broad approach to user experience through its components—usability, usefulness, and emotional impact with special attention to lightweight methods such as rapid UX evaluation techniques and an agile UX development processUniversal applicability of processes, principles, and guidelines—not just for GUIs and the Web, but for all kinds of interaction and devices: embodied interaction, mobile devices, ATMs, refrigerators, and elevator controls, and even highway signageExtensive design guidelines applied in the context of the various kinds of affordances necessary to support all aspects of interactionReal-world stories and contributions from accomplished UX practitionersA practical guide to best practices and established principles in UXA lifecycle template that can be instantiated and tailored to a given project, for a given type of system development, on a given budget
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