What's new in Google Play

Learn how Google Play is evolving to help you continue building sustainable business into the next decade and beyond.

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Cross-device discovery on the Play Store

Users can now find and install apps and games for other devices directly from their phone with three new updates to the Play Store phone app.

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New game genre report

Get the latest insights on mobile MMORPGs. Including tips for monetization, engagement, and retention that you can apply to your game.

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Google Play Console

Google Play Console

Publish with Google Play Console and discover features to help you reach over 2.5 billion global users, test and improve your app quality, increase revenue, and more.

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Play programs

Play programs

Explore programs designed to support developers of all sizes and business models.

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Helpful tools

Find success on Google Play with support for your business and development needs

Resources

Explore guides and resources to support your business growth