Strategic guidance
Get monetization insights and metric-driven guidance to help you grow your game’s revenue
Go to Play ConsoleContextualize your revenue
Understand how your game’s revenue metrics contribute to your business goals and when to prioritize optimizing for one metric over another using the visual metric hierarchy
Identify opportunities
Find out where you can improve a metric by benchmarking against peer groups, trend data, and explore insights by country
See your next steps
Take advantage of metric-driven recommendations with specific actions you can take right away, including identifying where a small investment has an outsized return
Best practices
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Select a metric and explore it in detail to track your performance over time
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Use the metric hierarchy to understand how you can directly influence the lower-level metrics of your games performance, which contribute to your overall top-line business performance
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Use peerset comparisons and per-country breakdowns to identify your biggest growth opportunities, like what markets are underperforming and where you are a market leader
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View your metric-specific recommendations to help you diversify your promotional content, refine your game mechanics, or test new price points that enable purchasing power parity
Find out more
Two-minute overview
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How to use strategic guidance
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Understand Play Console’s metric hierarchy
Scroll down to revenue KPIs to deep dive into our metric hierarchy
Growth consulting at scale
Learn more about how strategic guidance can bridge the growth consulting gap for your monetization strategy
More on monetizing with ease
Create a revenue stream by launching a paid app or offering digital content or subscriptions
Learn moreStrategic guidance
Get monetization insights and metric-driven guidance to help you grow your game’s revenue