Go Global

Learn how you can adjust your game to better serve players observing Ramadan.

• Best practices for publishing in Chinese languages

• Discover tips to help you find effective approaches to sub-dollar and localized pricing in India and Southeast Asia

• Increase engagement and distribution using local events and holidays in India and Southeast Asia

• Driving payer conversion in India and Southeast Asia

• 5 localization tips for your app or game to achieve success in one of the world’s largest app markets in Japan

• 6 tips to localize your apps and games to achieve success in South Korea

• 8 tips to guide your localization and culturalization strategy in Thailand

• Follow our best practice guides for Japan Korea, and Thailand

• 6 best practices to reach more mobile users in France

• 6 tips to grow your app and games business in Germany

• Best practices and localization strategies to reach more users in the Middle East and North Africa

• 6 best practices to guide your culturalization and localization strategy in Russia

• 5 tips to launch your app or game in the UK

• Expanding your business in the Western European market

• Explore insights into mobile games in Western Europe

• Learn how to develop a market-to-market strategy in Western Europe with this Google Play Academy course

• Engaging players and unlocking spend in Spanish speaking Latin America

• 7 tips to help you drive player engagement and revenue

• Insights into Latin America’s mobile games market

• Follow our Brazil and Mexico best practice guides for expert local insightbest practice guides for expert local insight