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Tailor your monetization model to your business goals.
Power your growth with Google Play Commerce
Now you can manage your new and existing customers however you want—from simple recurring billing to usage-based billing and dynamic pricing. Build more revenue, reduce churn, automate revenue management workflows, and accept payments globally.
Access global audiences
With over 2.5 billion users across 190+ markets, Google Play gives you access to a vast global audience.
Improve your ability to reach all of these markets by making it easier for users to make secure and seamless purchases.
We’ve continued to expand our extensive payment method library, which includes traditional payment methods like credit cards and over 300 local forms of payment in more than 65 markets.
Flexible monetization tools
Unlock the full potential of your app's revenue by designing a hybrid strategy to create dynamic and flexible options for your users.
Google Play's tools are designed to streamline operations, provide valuable data, and offer robust support, helping you navigate the complexities of a global marketplace and achieve your business.
Acquire and engage users with our global platform
By partnering with Google Play, you're not just accessing a global marketplace serving over 190 countries; you're joining a powerful ecosystem built on security and trust.
That's why at Google Play, our teams work tirelessly behind the scenes to make compliance easier for you, providing a safe, trusted, and thriving marketplace for you and your users.
Retain valuable users and reduce churn
Optimize performance for top partners Unlock revenue opportunities for the broader developer ecosystem by focusing and engaging with top users.
Amplifying reach and incentivizing buyers Driving top partner conversion and churn rates closer to cross-platform benchmarks.
Find success with Google Play
Publish your apps and games to users around the world and grow your business on Google Play